Philosophers, psychologists, and tech insiders agree AI is already rewiring how humans think and behave, not in some distant future but now. Marketers need new strategies to reach customers whose cognition is being actively reshaped by AI.
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Now here's the part that was so amazing to me, so energizing to me. In the final report, there was consensus about some big ways humans were being rewired. It seemed inevitable. Now, this is amazing, and I know you feel the same way. Nobody knows what's gonna happen with AI. Nobody could predict anything about AI, but you had these philosophers, psychologists, academics, you know, Silicon Silicon Valley insiders coming together and said, yep, this stuff's happening, and it's not happening like in a sci-fi way. It's happening now. Now, as you view this through a marketing lens, if AI is rewiring human beings, that's changing our customers. It's changing how they think, it's changing how they act. It could be fundamentally changing consumer behavior.