Agencies that build and manage a client's website control the entire experience after someone clicks an ad. This means faster load times, better conversion design, and the ability to continuously optimize. It's how agencies deliver real results instead of just running ads.
Chapters
even if you're just doing Facebook ads, or you're just doing Google Ads, and you're landing on a landing page, or you're using lead ads, typically the customer is going to want to do some research, they're going to wind up on the client's website, there's certain things they need to see on that website in order to convert. And so what we found, we take accountability for the website, we make sure it's built to convert, that it, it loads quickly, that it's got all the right elements, we can more confidently generate a result. And so the Number 1 is having a website for them that's built to convert. And we build those on behalf of our clients. We build the site, we design it, we write the content, and we make sure that it's really, really well positioned for conversion. Now, that's great because we can control the outcome. It also gives us more value that we're bringing to the, to the table for the client, right? We're actually building the website and we can make updates, modifications, and adjustments to that website as needed.