Aggressive Approach on Paid Traffic

20 Jan 2022 · 1 min
0:57

In this video, Joshua Nelson explains how his agency generates warm inbound leads primarily through aggressive Facebook advertising. He describes creating a bold ad that directly challenges tree service companies, using copy that tells them they’ve been "on the fence too long." He enhances the ad’s credibility by showing live results from current clients within the ad itself. By combining this aggressive messaging with real‑time social proof, his campaigns have attracted a high volume of qualified interest, leading to the onboarding of 31 new clients in the past three months (with an additional 8‑10 prospects pending follow‑up). The discussion also touches on the overall page and funnel setup that supports these ads, emphasizing the focus on paid traffic over organic or street‑level lead generation.

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