Joshua NelsonSeven Figure Agency · Mentor / Coach at Seven Figure Agency

Hire a Closer: 5 Keys to Sales Success!

Name: Hire a Closer: 5 Keys to Sales Success!
Uploaded: 2025-04-24T13:01:33+00:00
Duration: 55 s
Channel: Joshua Nelson
Description: In this instructional segment, Joshua Nelson outlines the essential prerequisites and performance metrics a business must have in place before hiring a…

24 Apr 2025 · 1 min

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In this instructional segment, Joshua Nelson outlines the essential prerequisites and performance metrics a business must have in place before hiring a sales "closer." He emphasizes the need for a robust deal flow, including 10–15 strategy sessions per month and at least 50 new leads opting in each month, as well as a consistent appointment funnel that supplies inbound booked appointments and follow‑up opportunities. Nelson stresses that a proven, repeatable sales process is mandatory—complete with documented scripts, question frameworks, bridge statements, and offer presentations—supported by recordings of past sales conversations. Finally, he details the reporting infrastructure required to monitor a closer’s effectiveness, such as tracking the number of sales calls, close ratios, and minimum performance benchmarks. The overall message is that hiring a closer should only occur once these concrete systems and metrics are firmly established.

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But usually the closer, you need at least 10 to 15 strategy sessions per month. You need to have built up your deal flow. You need to have built up your appointment funnel where there's consistently opportunities at play. You need at least 50 leads opting in on a monthly basis. So you want that person to be able to take inbound booked appointments and have leads that they can follow up with in their downtime to keep themselves busy. You also wanna make sure you've got a proven sales process that works consistently where you've been taking sales calls. You've already just, you know, really honed in. Here's the questions I ask. Here's how we bridge the gap. Here's what we presented, how we ask for the offer. You're not just hoping someone's magically going to come in and close something that you've never sold yourself, right? You've got a proven process. You've got recordings of your conversations so that you can set clear expectations, and you've got reporting in place, right? Here's how many sales calls, here's the close ratio, here's your minimum benchmark, right? If you're going to hire a closer, those are the key things that you're looking for. Those are the key things that you want to have in place.