Call past mortgage clients to ask for Google reviews via text link. You'll generate new business and referrals while building your online reputation. Time the ask when they're still in the market and likely to help.
when we make the calls to the past customer database, we generate business right away, we generate more ongoing referrals, and there's that added benefit where in our scripts, what we're doing is we say, hey, look, it looks like on your file, you had a phenomenal 5-star experience, but we haven't seen that show up on our Google Business Page yet. Would you be willing to take just a couple of moments if I text you the link to our Google page and leave us a 5-star review on Google? And so as we're working the database, because in the mortgage industry they have to be in the market for a mortgage, we just have to be there at the right time. But if we get a 5-star review, that then drives more consumer direct business from the Google profile. So when we're calling, we're generating business right away, which obviously is phenomenal for the client. We're generating referrals because they're— they know, know all Oh, hey, you want my referrals? I'll send more people in. And then we're getting the ratings and reviews that go out on the Google profile as well.
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