In this promotional video, Joshua Nelson addresses digital marketing agency owners who are stuck relying on occasional referrals and want a reliable, month‑over‑month pipeline of new clients. He explains that referrals are not scalable and outlines five primary acquisition channels: (1) cold outreach – using lists and automated email sequences; (2) inbound/content marketing – publishing expert‑positioning material to attract prospects; (3) paid lead generation – running Facebook and YouTube ads to get pre‑qualified leads; (4) association and speaking opportunities – leveraging niche‑specific events to build authority; and (5) strategic joint ventures – partnering with firms that already serve the desired client base. Nelson argues that mastering any of these channels can shift an agency from sporadic growth to consistent client flow. He then promotes a free, two‑day live workshop called the “7‑Figure Agency Roadmap Live,” promising attendees concrete strategies to secure three to five retainer‑based clients each month. The video ends with a clear call‑to‑action to register for the workshop.
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Run a digital marketing agency and you kind of have grown to a certain level and you're trying to figure out, how do I move from getting clients every now and then to consistently landing new agency clients month in and month out? Stick around. This video, I'm gonna talk about the key things you need to do to land clients in your agency. What I find most digital marketing agencies do is they grow through referrals, and I'm all for referrals, right? It means you're doing good. It means you've got a good sphere of influence. It means you've got people that are willing to go to bat for you. But the fact is, having referrals is not very scalable, right? Having referrals, it's hard to control the type of client that you're referred into. And agencies that grow and scale to 7 figures and beyond have learned how to get clients to come to them, they using a lot of different strategies outside of just referrals. So there's only a finite number of ways to land clients, right? There's what we usually hear about first, which is cold outreach. I'm sure we've all done some level of cold outreach. Get a list, put it into a, like, a marketing automation platform, send some blind emails, and hope and pray that people schedule in on your calendar. Right, there's a place for cold outreach. As a matter of fact, when you do it right, it can be extremely effective. Your positioning isn't super strong, but it can be effective. Then there's, like, inbound marketing, where you put out content that's in front of your ideal prospects, that positions you as the expert, and gets them to find you and like wanna learn more about you and enter into your funnel. There's marketed lead generation, running Facebook ads, running YouTube ads, getting yourself out in front of your ideal prospects and getting clients to raise their hand, schedule in on your calendar, come to you pre-positioned to buy. There's dialing in association and speaking opportunities, right? If you're niche-focused and you join the association and you find out where their events are and you get in front of them, you exhibit at their events, and you speak at their events, you can absolutely position yourself as an expert. And then at the top of the hierarchy is joint ventures, JVs. Finding people that already have the clients you wanna work with, that already have those key relationships, kind of joint venturing with them, where they refer you to the clients and there's some type of win-win relationship where you both get something out of it. There are agencies that have gone to 7 figures just by dialing in a couple of strategic joint ventures. Now, reality is you can get one of these dialed in, you can accelerate your growth. You can go from sporadic clients to new clients coming in on a very consistent basis. Now, at the 7-Figure Agency Roadmap Live, our 2-day workshop where we talk about how to land clients, deliver amazing results, retain, and scale your agency, I'm gonna be unpacking this in depth. We're gonna be talking about these different channels to get clients coming to you, to get new clients coming in on a month-over-month basis. And so if this sounds good and you want to learn more about these strategies and you want to get a strategy to get, let's call it, 3 to 5 new clients coming in on retainer-based services month in and month out like clockwork, this event will open your eyes to the strategy and give you the techniques to make that happen, to make that occur. So if you haven't registered yet, I really want to encourage you Click the link here with this video, get yourself registered, it's completely free, and I promise you'll be a lot clearer on how to land clients and grow your digital marketing agency and move away from just being completely reliant on referrals. So register now, and I'll look forward to seeing you there.
