In this candid conversation recorded at the Seven Figure Agency (7FA) Miami event, Ricky and Mary share their experiences and takeaways from the two‑day gathering. They recount the opening icebreaker where they tried axe‑throwing, describe the event’s signature smoky cocktail, and discuss the agenda’s focus on AI and agency scaling. Both emphasize the pressing challenge of finding consistent new clients and note that the sessions provided actionable strategies they’ve already jotted down. The dialogue also celebrates their recent 7FA award, expressing gratitude for their team’s hard work and the impact the agency has had on their business. Throughout, the speakers convey enthusiasm and a forward‑looking mindset toward applying what they learned.
I'm Ricky.
I'm Mary. This is my third event. Mary's first event. I'm looking forward to the rest of the event, kind of diving into some of the specific presentations. I think there's one on AI, some of the things that we're dealing with, with challenges in our agency around scale and growing the business. So just a time to be focused on growing the business, to set some time aside away from the day-to-day grind. So I think that's pretty much the gist of it for me.
You agreed? Yeah, same.
I threw axes and did not hit the board at all. Mary?
I threw axes. I hit the board, but at first it almost hit my ankle.
And you—
they, they are very good about showing you how exactly to throw it. You can't like wobble it at all. It has to go straight on, but you figure it out after a couple of tries. It was fun.
Good way to get an intro to the event, get started with the signature cocktail that was cool and smoky. Day 2 here at the event. The thing that so many of us as agency owners are looking for is where's our next client coming from? How do we make this more consistent? I know for us at our agency, we have a lot of confidence that we'll figure it out on the back end. We're always looking for more effective strategies to bring on new clients, and the session so shared so far today I think were extremely invaluable to helping us do that. Have some actionable insights here jotted down in the notebook, so looking forward to getting back to work on that when we get back.
We're super grateful to get the award.
It was a ton of hard work. Super grateful to have our team with us too. It's been an awesome week so far, and yeah, we're excited to celebrate the progress.
And thank you to 7 Figure Agency because you changed everything.
Yeah, for sure. Day 3, last night I had an awesome time at the awards dinner, took a little moment to celebrate our 7 Figure Award, which was great. Really enjoyed the morning presentations from Marcus Sheridan And looking forward to Tony's here coming up on AI too.
