Joshua NelsonSeven Figure Agency · Mentor / Coach at Seven Figure Agency

Invest in Your Marketing

Name: Invest in Your Marketing
Uploaded: 2022-02-24T01:00:06+00:00
Duration: 53 s
Channel: Joshua Nelson
Description: In this segment, the speaker outlines a practical marketing workflow for agencies: produce a short video each week, have it transcribed (e.g., via…

24 Feb 2022 · 1 min

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In this segment, the speaker outlines a practical marketing workflow for agencies: produce a short video each week, have it transcribed (e.g., via Rev.com), and repurpose the content as blog posts, podcast episodes, and social media snippets. He stresses the importance of "eating your own dog food"—agencies must showcase superior marketing for themselves, not just their clients. He shares a personal anecdote about being called out for inconsistent social media activity, underscoring that credibility suffers when agencies neglect their own channels. The speaker concludes by committing to invest more resources into his agency's own marketing to set a higher standard.

Chapters

I am in here shooting videos now once a week. Nice. And going to deploy the strategy that I was teaching people like 8 years ago of shoot video, get them transcribed using something like Rev.com, post them as blogs, put it up as a podcast, use it as social media fodder. So similar to the comment earlier, we got to eat our own dog food. We're marketing agencies, our marketing should be better than anyone else's. And if you're not updating your social media and you're all, geez, I'd be embarrassed if they go to my website. One of these days someone's gonna call you out on that. I had someone call me out on that 6 or so months ago. You're telling me we should do social media and you haven't posted in 4 days. What do you mean I should do social media? Or you're telling me you can rank me in Google but your competitor's beating you. So investing a lot more in our own marketing.