Joshua NelsonSeven Figure Agency · Mentor / Coach at Seven Figure Agency

Package your offer around what actually generates new customers

Name: Package your offer around what actually generates new customers
Uploaded: 2026-02-13T18:01:27+00:00
Duration: 20 s
Channel: Joshua Nelson
Description: In this brief segment, the speaker advises agencies to design their service packages around the specific activities that directly generate new sales…

13 Feb 2026 · 0 min

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In this brief segment, the speaker advises agencies to design their service packages around the specific activities that directly generate new sales, patients, or customers for their clients. He critiques the common practice of bundling numerous services—such as social posting and funnel design—without clear focus, urging marketers to emphasize the tactics that truly drive acquisition in their program packaging.

Yeah, I think you want to package the offer in a way that's going to match what would really generate the best result for the client that you serve. So I think a lot of agencies are like, I'm going to just put a lot of stuff, I'm going to do social posting and I'm going to do funnel design, I'm going to do all of this. Like, what actually is going to generate a new sale, a new patient, a new customer for the client? And really emphasize that in your program packaging.