Ask for testimonials right after a client says they got results. That moment of momentum makes them want to share their win. Capture it on a Zoom call or ask via email while they're still excited.
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Timing is the most important factor for getting client testimonials. We all know we need more testimonials, we need more case studies, but making sure you're actively recognizing when the client not only gets a good result, but they acknowledge that good result, they're feeling good about that momentum, that's the prime time to say, hey, you know what, so glad you're getting great results. We'd love to capture your feedback and kind of share your win. Would that be okay? Whether that's on a Zoom call or whether that's via an email exchange, if you recognize that timing, you can get so many more great client case studies for your agency.