Joshua NelsonSeven Figure Agency · Mentor / Coach at Seven Figure Agency

You can’t scale fast when you outsource your sales

Name: You can’t scale fast when you outsource your sales
Uploaded: 2025-11-05T18:01:42+00:00
Duration: 43 s
Channel: Joshua Nelson
Description: Chris Dreyer, co-founder of Rankings.io, grew the agency from $10M to $30M ARR by keeping sales in-house instead of outsourcing. Outsourced reps leave…

5 Nov 2025 · 1 min

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Chris Dreyer, co-founder of Rankings.io, grew the agency from $10M to $30M ARR by keeping sales in-house instead of outsourcing. Outsourced reps leave and take client relationships with them. Owning your contact list, messaging, and the outbound process itself is what lets you actually scale.

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What's up, guys? I'm here with Chris Dreyer of Rankings.io, arguably the top fastest growing digital marketing SEO agency in the legal space. Chris, thanks so much for being here. Yeah, of course. Thanks for having me. So Chris just shared with our community how he's grown the agency from $10 million to $30 million in ARR in a digital marketing agency. A lot of that heavily focused on building the sales and outbound team. Just a couple of the key takeaways, key tips on kind of how you made that happen.
You know, the biggest thing, it's controlling the talent. When you try to outsource sales, you don't have control over the talent. You get a good rep, they're promoted off your account. To a different account or they get a job somewhere else. You've got to control the list, right? Your contacts are everything. Who you want to get in touch with, consistency, the messaging, the immersion all plays into outbound sales.