Travis announces RAK Friday 2020 for November 27, turning Black Friday into a day of random acts of kindness. The eighth year of the campaign aims to collect 2,020 acts of kindness shared on social media. He emphasizes helping others over shopping and staying safe during the pandemic.
Hi everybody, Travis here reminding you that #RACKFriday2020 is coming up on Friday, November 27th, the day after Thanksgiving. We are going to transform Black Friday into #RACKFriday, Random Acts of Kindness, by spending the day doing as many random acts of kindness as possible, thus transforming Black Friday into #RACKFriday. This is our 8th year doing this, and every year it's gotten bigger, it's gotten better. So this year the hashtag is #RACKFriday2020. Our goal is 2,020 random acts of kindness performed worldwide and then posted on social media so we can gather them and count them. So that's it. Spend the day. If you want to do some shopping, that's fine. But our goal, our intention, our focus is to spend the day. What can you do to help others, take care of others? And again, we're, we're in this pandemic. Be socially conscious, be socially responsible, be safe. But it doesn't mean that we have to stop being kind. So there you have it, Rack Friday 2020.
