Tomer MolovinskyCo-founder, Per Diem · CEO & Co-founder @ Per Diem (YC W21) | ex-Resy, OpenTable

How Pasta Di Guy is Winning Customers with Enhanced Loyalty Program

27 Aug 2024 · 1 min

Watch on YouTube

0:30

Short YouTube monologue by Tomer Molovinsky explaining updates to a restaurant loyalty program and practical ways to incentivize customer loyalty. He urges clear communication about new loyalty items, recommends using segmented/personalized lists (e.g., notify customers about favorite items like mozzarella sticks), and encourages adopting an 'unreasonable hospitality' mindset to deepen customer engagement.

Chapters

Pasta to guy incentivizing loyalty. So updates to your loyalty program, obviously. Just wanting to let people know, hey, here's what's going on. We have a new item on our loyalty program. You know, and maybe again, this is something where if you did have segmented lists around my favorite items or something like that, like, maybe it's just me. Like, you know, I love mozzarella sticks. So it's like, hey, Tomer, your mozzarella. You know, we now added this to loyalty. Again. I'm not saying you have to do those things, but that's where you kind of get into that unreasonable hospitality zone.