Andy Neary asks veteran sales reps how to stay in front of prospects who ask to be called back in six months. Most reps go silent and lose the deal. The pros share follow-up tactics that keep your name warm so the callback actually lands.
Chapters
If you're a veteran sales professional out there, I have a question for you. We need to help the young sales reps out. If you made a cold call today to a prospect and they said, hey, we're interested, but call us back in six months, what advice would you give to a young sales rep to mind the gap between today's call and that call they're gonna make six months from now? What marketing strategies should they deploy? How should they make sure that their message stays in front of that prospect throughout the next six months so that when they make that next call, it's warm, the prospect knows who they are and they let them in the door? Because here's what most reps do. They do nothing. So that call they make six months from now is as cold as the call they made today. So if you are a veteran sales rep out there, help me out, help the young reps out. Let us know in the comments below. What should a young sales professional do to make sure that the next time they make that call in six months, it's warmer, it's more inviting, and they get that opportunity to get in the prospect's door?