A short YouTube monologue (speaker: Casey Zeman) describing why the speaker renamed their coffee shop from 'Little Amsterdam' to 'Damn Good Coffee.' The name originated from a T-shirt the speaker designed (inspired by Death Row Records); repeated customer remarks — notably a recurring customer saying he came for 'damn good coffee' — and the desire for a fresh start after relocating motivated the rebrand.
Chapters
I changed the name Little Amsterdam to Damn Good Coffee because we make these shirts. You know what Death Row Records is? Welcome to Death. So you Definite Records. So I made a shirt that said Damn Good Coffee. And I wasn't thinking about ever naming the company Damn Good Coffee. What happened was I would wear that shirt and this cool white dude come in. Older dude, he was fly as hell. Like, he smoked a cigarette and just chill. He'll come in, he'd be like, you know what I'm here for? I'm here for some damn good coffee. So when he would say that, I'm like, damn, damn, you working some damn good coffee. So when we moved and I thought about all the extra stuff that I was tired of at that location. So I need a fresh start. Just want to start fresh. Yeah, we going to move here and we're going to change your name to Damn Good Coffee.