Casey ZemanChief Visionary at EasyWebinar

One Leadership Rule Every CEO Should Follow

7 Jul 2026 · 0 min

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A CEO's most powerful lever is decision-making. Use the Directly Responsible Individual approach: one person gathers input, debates rigorously, then decides alone and owns the outcome. It balances inclusion with clear accountability.

Decision-making process is actually one of the highest leverage things that you can do, is providing clarity for your team on what it looks like to make a decision. And so I am a big fan of directly responsible individuals. A single person makes a call. They have to get feedback from everybody. They need all of the inputs. They need the intellectual debate and the rigor. But at the end of the day, they need to make a call and they're accountable for that.