Casey ZemanChief Visionary at EasyWebinar

The Secret Funnel That Turns Ads Into Clients

30 Sept 2025 · 1 min

Watch on YouTube

0:55

A single-speaker YouTube presentation explaining an ad-to-webinar sales funnel: an ad with a 'learn more' CTA directs prospects to a webinar signup page that outlines the webinar experience, pain points to be solved, social proof and case studies, and positions the presenter. The funnel uses a proprietary automated webinar platform to register signups and convert them into clients.

Chapters

This is an ad, you know, they launch it, there's a learn more and then there's text here. So then maybe read the text. But then they'll click and they'll climb into the next step of the funnel. Right? So they're coming into the funnel and it takes them to a webinar sign up page. It kind of talks about what the webinar experience is going to be, what the pain points are that I'm going to solve. And it also sets me up and positions me in such a way that people understand who I am and why I'm even able to, to talk about the things that I'm able to talk about. So you should have social proof on it. After they've gone through, they look through this, they've even gone and maybe scrolled to the bottom and seen all these different case studies we have. Anyway, they're ready. They're like, man, okay, I want to learn more. I want to, I want to sign up for this webinar. So they click yellow button and they're going to sign up for a webinar Time right there. Now this is using our proprietary webinar platform and basically they're signing up for a webinar that's considered an automated webinar.