Charles NoonanPresident, Landbank University · Real Estate Developer & Instructor

From Divorce to 589K Followers: My $99 Secret!

21 Jun 2025 · 2 min

Watch on YouTube

1:44

Transcript of a conversational YouTube clip where one speaker (Charles Noonan) describes growing from ~10,000 followers in 2022 to about 589,000 followers and explains keeping a business "grand bundle" priced at $99 to remain affordable for people who are financially drained (e.g., recently divorced, fired, or laid off). The speaker emphasizes empathy and intentionally low pricing to help people get short-term income (rent/daycare) and guidance via free content on their pages.

Questions this video answers

About 10,000 followers (2022).

Approximately 589,000 followers.

$99.

Three years in (still going through the divorce).

February 2022.

Chapters

This is not far. This is not far away.
I'm still going through the divorce with three years in.
This is. This is kind of like, recent. Yeah, not recent, but like, so that. So 2022, you had 10,000 followers. Today you have 550 something.
89.
Sorry, excuse me.
You know who's counting? Who's counting?
Yeah, yeah, yeah. 589,000 followers. That is like, amazing. So how much was the Bundle back then?
99.
And you still haven't changed?
I refuse to change it because I know what it's like to not have.
Right.
I know what it's like to be bottomed out. I know what it's like to be like. I don't know. I don't know how I'm gonna get through this week.
Right.
And so part of me wanting to. Part of my business model is if someone is like me, who I was February 2022, if you go on my Instagram page, if you go on my YouTube page, I'm giving you the game now. My courses, my challenges. It, I, It's. It's. I give it to you in a different way, but if you, if you study good enough, I. I can get you from point A to point B. I can get you some rent money. I can get you, you know, some daycare money. I can get you out of your. Sit through my page for free. So I purposely give good game. I've purposely priced my grand bundle at 99. I'm not changing it because I know what it's like to not have, but just to be drained, destitute, just out of there emotionally.
So you want to. You made it so that everybody could get help if they. Everybody situation similar to yours if they got fired.
Correct.
If they don't. If they don't, they got laid off. They don't have direction. You can kind of. You want it affordable for everybody, correct?