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A short YouTube highlight reel (SMM Highlight Reel - Feb 2018) containing brief testimonial clips from multiple attendees of a "Blue Collar" group event. Speakers report concrete takeaways: learning to implement standards to professionalize technicians, identifying and fixing business inefficiencies, a renewed sense of possibility and empowerment, and practical guidance on how to change processes. The tone is enthusiastic and promotional toward the Blue Collar trainings.

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