Introduction to Brand Partnerships

Amy Guy walks through four steps to land brand partnerships: build your dream list, create a content strategy, pitch with a template email, and understand contracts and rights. Includes a workbook to help you secure deals.
Chapters
I am so excited to dive into this section. So this is the four steps to unlocking Brand Partnership success. So what's coming in this module? Step one we are going to build that dream collab list. I'm talking those big scary brands or maybe even not that big that you have always wanted to work with. Maybe they seem so far out of reach now, but I tell you the first step is going to be writing them down. That is just already one step closer to making this happen. Step two, we are going to create a simple content strategy. How many of you get so overwhelmed when it comes to content and you're like I do not even know where to start. We are going to simplify this so much. We're going to break it down and we are going to make it easy. AF Step 3 Pitching to brands Again, this might seem a little bit scary, overwhelming, but I promise you we're going to make it easy and I'm going to run you through this and we've even got a pitching email template. So when you are ready, maybe you're ready now you can go ahead and pitch to brands. Step 4 Understanding partnership Do's and Absolutely don'ts. If I could tell you how many times I have spoken to people who have no idea what to do or how to navigate when a brand actually agrees or wants to work with them when it comes to signing a contract and content rights, etc. Oh my God. Had this conversation so many times. But it's okay. I've got you in this section and I want to help you understand this more so you know how to navigate those brand partnerships when it actually happens. We've got a bonus a go to guide and workbook for attracting and securing those dream brands. I'm so, so excited to dive in. So let's do it.










