Aprende a CREAR ESTRATEGIAS de CRECIMIENTO EXPONENCIAL | BML 2025

Excerpt from a recorded talk where Poncho de los Ríos answers audience questions about Nowports. He reports rapid headcount growth (from 60 to just over 500 in under 12 months), frames strategic concerns (value proposition today, relevance in 10–15 years), and raises operational questions about profitability, cash, culture, and commitment. He describes planning horizons (two-year, annual, semiannual, quarterly, weekly) and sets a high bar for solutions: they should be either 10,000× easier or 10,000× cheaper. Tone: candid, ambitious, performance-oriented.
Questions this video answers
From 60 employees to a bit more than 500 in less than 12 months.
Solutions should be either 10,000 times easier or 10,000 times cheaper.
Two-year, annual, semiannual, quarterly, and weekly horizons.










