Andrés Morales shares what accelerated his corporate career: ask for more work instead of more money, think like an owner, and learn by doing. He got promoted to divisional manager at Bachoco in his twenties, managed older teams in Culiacán, and spent time in plants and farms to understand the business.
Because after a decades long corporate career, today, just as my children say, I'm a YouTuber, so do you. But I didn't even know I was going to do something with Robe yet. What were you going to do? If you want to grow, you have to ask for more work. I think a good piece of advice for young people is do you want to grow? Don't ask for more money, ask for more work and they'll give you more work. And if you respond, you'll grow and then the money will come on its own. I've always tried to work at bachoco in my 23 years as if I were the owner. And I think that's good advice for everyone. And when you're the owner, you look at everything. Owners have this perception of seeing the big things, but also the small things. And sometimes employees, executives don't realize that if you're an executive listening to this and think that maybe you can help them. Always think like an owner. As someone who cares about the whole picture. It doesn't matter how many hours you work. I mean, the owner doesn't care how many hours you work. I remember when I arrived in Coulia Khan, when I left, I went into marketing, into a tiny Bachoko marketing department. And I was hired by David Gastelum, who at that time was a big name in the poultry world. He was in sales and he believed in me. I mean, I think he was the one who motivated me in the early stages of my life. And while I was in a tiny marketing area that reported to him in sales, I hadn't even been with the company for nine months. I still didn't know what Bachoko was. And one day he told me, hey, I want to have breakfast with you. He was in charge of marketing and sales. So we went to have breakfast at a restaurant and he took out a napkin and said, I want to give you the opportunity to go as divisional manager for the Northwest. And he wrapped a napkin in a napkin and what do you want me to do, David? So what? And he hands me the napkin. This is your work plan and you have to go to Kulia Khan. I remember it was a Saturday and I said. And when he said Monday. So he grabbed the napkin, I have it there somewhere. I put it away and he said, you can count on me. And on Monday I got on the plane, I arrived in Kuliakan. I was still single. I didn't know anyone. The people who reported to me were between 20 and 25 years older than me. I didn't know anything about chickens. When you believe in yourself, someone will believe in you. And I think I worked 12 hours a day. I was the division manager of the Northwest, the states of Sonora, Sinaloa, part of Jalisco, Baja California Norte. Reported to Chihuahua. Didn't exist yet. I mean, it wasn't in Chihuahua yet. And it was a mokaneed, right? The people who reported to me were 20 years older and had had more experience than me. And I spent six years learning the most in my life because I was the one who knew the least. But I knew that I was the one who knew the least. I had to get to work, right? And so I would go to the plant, to the process, I would go to the markets, to the supply markets. I was in charge of the entire commercial part. And I had innovation, sales. I had a very operational area, distribution, logistics, everything I would get in the trucks, I would go to the shops and to the processing plant. I would go to the farms to learn, and that is acting as an owner.
