How To Rewire Your Brain and Body With Neurolinguistic Programming
29 Jan 2026 · 52 min
Andy Murphy explains how Neuro Linguistic Programming rewires your brain through anchoring and visualization. Richard Bandler developed NLP in the 1970s by studying how the brain encodes experience. Murphy walks through a live exercise where you create a physical anchor (touching your earlobe) linked to confident performance, then stack it with breathing and imagery.
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Welcome to this special episode of the Ben Greenfield Fitness Podcast. This is Ben, and at the time that this podcast is hitting itunes or wherever you happen to grab it, I am on a plane high above the ocean on my way over to Japan to compete in an Ironman in Japan. So I'm bringing you a special episode today. And in this episode, you're going to learn how to rewire your body and your brain and using something called Neuro Linguistic programming. Now, it gets a little bit heady and sciencey and geeky and all that jazz up till about 30 minutes into this podcast when the real action happens. So if you want the basis, listen in until about the 30 minute mark. If you just want to scroll forward and learn how to get programmed, then scroll forward to 30 minutes. But either way, we'll be back with regular programming next week. And in the meantime, enjoy this episode on NLP.
Welcome to the BenGreenfieldFitness.com podcast. We provide you with free exercise, nutrition, weight loss, triathlon and wellness advice from the top fitness experts in the nation. So whether you're an Ironman triathlete or you're just trying to shed a few pounds, get ready for non run of the mill, cutting edge content from Ben Greenfield Fitness.
Hey folks, it's Ben Greenfield. And it was about a week ago in a podcast that I mentioned to you something called Neuro Linguistic Programming, also known as nlp. And when I mentioned that to you, it was in response to someone who called into the podcast and wanted to know how to, how to, to block out pain while they were running a marathon. And in my response to that question, I mentioned a guy named Andy Murphy. And I mention him because he's the one person I'm aware of who's really like a good expert in this stuff. From what I understand, the field of NLP can be fraught with subpar consultants and practitioners, but Andy works with a lot of really kind of big name celebrities and athletes and I believe even the royal family. And what I wanted to do was get Andy on a call for you guys so that you could get a better understanding, be able to wrap your head around what NLP actually is, because it can seem kind of airy fairy, you know, pie in the sky kind of stuff until you really delve into the nitty gritty of it. And then also a real treat for you on this call. Andy's also going to walk through a sample NLP session with me. So you're going to get to listen in real time as we go through this whole process so you can kind of see how it works and the value that's in it. So Andy, thanks for coming on the call today.
Oh, my pleasure Ben, thank you so much. That's a beautiful little introduction there. I love it, I love it and thank you and nice to be on here and welcome to all the listeners. I'll certainly do my best to help any way which I can.
Well, you obviously aren't from America.
I'm from Texas. I'm from Texas born and bred.
Yeah, Texan accent so tell me a little bit about kind of where you're from, where you're at and even more importantly how you got into all this because it is, pardon the expression but a little bit of a fringe field.
It's an interesting one, isn't it? I'm actually from Liverpool, originally in the UK and I lived in New Zealand and Australia for five or so years and I've been in California for the past five or six. Really. How did I get into it all? Well that's an interesting thing because I knew nothing about this field and it seems to be over. I've been away 11 years now and I've been doing this industry all over the world as I say for that amount of time. How I got into it was interesting. I was working in IT computers in the UK which was far, far from a passion but I left for Australia and I didn't know anyone, didn't have a job and somehow well fell into sales and I was very, very lucky who I got trained by because it was American guys and it was actually neuro linguistics. So that's how I fell into it. So from a sales and marketing perspective that's what I did for the first five years. So I to develop state and basically close deals and build rapport with over 2,000 people. That's what I did for the first five years and basically how I got into performance, performance based specialists with neuro linguistics is basically my whole life crashed and crumbled after putting together 100 million dollar resorts in Fiji, business partners stole a lot of money from me and my life went popular. So I am. And then I used it basically to rebuild my own life. I'd never used it in that context. I'd always used it for sales and so basically travel between la, London and all over the place. Yeah, studying and taking this to the next level. My first client we ended up taking to become Brazilian Jiu Jitsu world champion and yeah, the rest is history. And like you said buddy, I've worked with somehow some way over the last 11 years all around the world, from, yes, Saudi Arabian royal family to world champion athletes, to, as I say, professional mixed martial artists, to multimillionaire business CEO owners to trauma victims, to everyone you can imagine. And before, when I was first getting involved in this, as I say, looking more into it, 11 years ago.
Yeah, just like what you said, it.
Seemed very airy, fairy. But it's absolutely, totally the opposite. It is an absolute science of understanding the neurological structure and how cycles and thought patterns are integrated and how they build up and then how to release them and unlock them and then design exactly what you're specifically trying to achieve and then install it in your brain so you're thinking and feeling and acting very specific way. So your body and your brain is in unison. It's congruent. And that's how I'm able to literally just accelerate anyone's performance to do with anything across the world. And yeah, that's why somehow, some way, I work with the type of clients that I do. And I pride myself on being one of the best in the world at this industry. I love it. I just love it, you know?
Yeah, yeah. And I know that everybody's on the edge of their seats or whatever, they're running shoes, their bikes, whatever they're out doing right now to kind of hear how this stuff works. But before we even delve into that, tell me a little bit about kind of like the science and theory behind nlp and for people who want to wrap their heads around that.
Yeah, yeah, absolutely. It actually stems from the 1970s, so it's not a new thing. But the challenge, what it was, is that classical psychology comes through what it comes through the normal school system. And unfortunately the psychology has been developed from that. And neuro linguistic came about. It was actually the guy who invented it, a gentleman called Richard Bandler. He actually was a psychologist and a technician in many different ways. But it basically was designed to look and study how somebody does something and then how can you replicate that? So first of all, they looked at family therapists. Then they took it into the US army and they helped sharpshooters increase their performance. And it started to develop that. So neuro linguistic now is just used in every single field you can possibly imagine, through business and sales, to performance, to everything. It's extremely recognized now. It was funny even, what, six years ago, this is how much it's accelerating. I was probably one of the first people to bring neuro linguistics into mixed martial arts arts. And no one had heard of this stuff. And now Everybody uses it. So the science behind it really is you have two parts of your brain, not your brain, your mind. You have your conscious and your unconscious mind. Your conscious mind is. That's generally what psychologists deal in. Not just because they have other areas that they're starting to use now, but you have your conscious. Unconscious. Conscious is the bit of the mind that me and you are just chatting to right now and everyone's listening out there. Your unconscious mind. The best way I describe that is if you. It's the software that, if you imagine this way, the software that plays in the background of your computer, that runs your computer, it makes your computer behave a certain way and perform a certain way, and it gets outdated. Well, we have a very similar thing in our brain. Well, computers were designed after humans, after all. So it's the software that plays in the background of our heads. Well, this is exactly the same thing ever since you were born. If you imagine that every single time we have an experience, whether it's good or bad, a piece of software is installed, a program. Well, you have billions of experiences. So you have billions of software that's running in the background of your mind. All of this is automatic and it makes you automatically behave and think, feel and act to everything in a predetermined, automatic way. So that sounds quite, quite. What does that really mean? Well, that's genuinely how it works. So what happens is with neuro linguistics, yes, there's lots of visualization and stuff going in. It's very easy for the client. It's very. I've done tens of thousands of thousands of hours of study and practice around this stuff to know exactly what I'm doing from the other side. It's a very logical process for me. And whether I'm working with whatever type of client, I'm able to go into specific memories and we pull out the best bits of those memories and I link them all together. So the beautiful thing about our brain is why there's two things about this neurology that you've got to understand. And I'll cut a very long story short, Ben, but it literally. Neurology works like a muscle. It genuinely does. And what fires together wires together. So if looking at an external muscle, if I was lifting weights on my right arm for 20 years, it means it's big and easy and strong and I can use it real simple. But if you start lifting out on your left arm that you've never done before, that's a new behavior. If you want to look at it like that, then what Happens is, well, it feels awkward, it feels unusual, and what happens is you go back to your old arm. But the thing is about that it's. We design muscles to perform a certain way. A Powerlifter uses his muscles in extremely different way to a triathlete or a gymnast or the explosive muscle is very different to the power muscle. But this is the same thing with our brain. We can design our neurology any which way we want it to perform. But you've got to remember is it's not your conscious mind that you're designing shining, it's your own conscious mind. And this is where you have a beautiful little device in our brain called a reticular activating system, or a ras. Some of you guys out there might have heard this before, but this is the beautiful little thing that it's the dirty little secret that people don't tell you because how it works is that I'm able to create really instant responses in people and instant, instant, instant results is that it's due to this filter system. Give people conscious sets of tools, sure. So they can catch themselves in the moment and then readjust how they're behaving mentally in that internal dialogue and where the all of that stuff but your unconscious mind is, if you look at it this way, we take in over 2 billion bits of information every single second through our five senses. That overloads our mind completely. So what we have, as I say, this filter system, in this filter system, we have our beliefs or attitudes or language, meta programs, lots of other stuff in there. But we literally take in all this information and what we see in our external world is set to what a filter system is set to. Best way I describe that again, going back to computers, well, your Gmail account or your email account, we get sent so many emails a day. But again, the only thing that's in our inbox is what our filter system is set to. The rest of it goes into a spam folder or gets deleted. It's the same with our brain. So the way that looks for performance enhancing and things like that, I'll describe it very, very simply. You might have bought a new car, for example.
Well, you might not have seen that.
Car many times before, but I promise you, as soon as you get it, the thing is everywhere. Does that mean the car didn't exist? Right. Does that mean the car didn't exist before? No, it means your filter system wasn't set to see it. So how I'm able to create rapid results in people is that we adjust their beliefs Their attitudes and their language.
Sure.
But we do this through designing new.
Fresh neurology inside their mind. So if I asked you what is exactly going to happen in three months on this date, most people out there are going to go, I have no idea. Well, imagine if we were able to design exactly what is going to happen in the most vivid detail. Give you the ability to be able to fire that neurology. So it pumps and builds that muscle and then lock it into your time encoding in your brain. It means your unconscious mind is going, ah, you want that, that state on that event on that day. Got you. Why didn't you say so? That starts adjusting your attitude, the language you use inside our brain and all the rest of it. As I say, I could go on for a long, long time about this stuff, Ben, as you can gather.
Yeah, yeah, it's fascinating. So first of all, before we actually go in and kind of show people or give people the, the real time example of what this actually looks like, if people want to go in and study this more, like learn a little bit more about nlp. I've read books like the Inner Game of Tennis, the Inner Game of Golf, even the book Psycho Cybernetics by Maxwell Maltz was another one I read. Are those the kind of books that kind of teach you this kind of stuff or are there better resources for people if they want to learn more?
They do, they do. But I'll tell you something, like you said at the start, it's NLP is like saying the word triathlete. Well, there's different levels of triathletes. It's also saying like the car, there's a million different cars. And also what I found with a lot of books out there, they're regurgitating the same thing again and again and again. And some of you guys might have heard that explanation I just gave. Sure. But it's, that's also just me regurgitating a tiny little portion so you can understand it. The only real way to get this is to do this. And it genuinely is. The books are going to help. It's going to give you what, it's going to give you conscious knowledge. But unless you've gone through this and experienced it, then it's very hard to tweak it and fine tune it. And it's, yeah, those books are all going to help. Don't get me wrong, everything's going to help. But as I say, the best way to learn this is to just do this. A lot of people I work with who are natural performers and accelerating, and they win naturally. Well, they do a lot of this stuff organically, innately. But what happens is that's very good. And those are the people I love to work with. It makes my life easier. But if you're doing that, then what neuro linguistics is, it's about putting a scientific breakdown structure of what that person does. So we're able to create a blueprint and then tweak all the fine details of that. So if I'm learning after doing this for 11 years and working with thousands of clients, then we've always got something to learn more about this, you know?
Gotcha, gotcha. Okay, cool. Well, let's take the deep dive, man. How do we do this?
Well, I hope you guys out there have got. I've got headphones, you know, I've got.
The biggest, geekiest headphones on you've ever seen right now.
Have you got some of those beat ones or are they even better?
They're not, Dr. Dre, but they're just as big.
That's the main thing. And so, yeah, there's a couple of things I'm going to do. I mean, if we want to jump into it right now, we can certainly jump into it. I think that's probably a good thing. But, yeah, you guys out there, go and get some headphones because it's really. What I'm going to do now, guys, is just. It's just a quick integration, just a quick example of what we can go in, just so you get an idea. And even if you don't get in contact with me or work with me, at least you can start practicing this. So at least this is valuable for you. At least, you know, awareness is a huge thing. And even if you went away and just practiced this, it's gonna help, you know, if you want to become world class, then, you know, there's people like myself around in the world. But yeah, there's. How do we do this with you guys? The most simplest, simplest way. Well, the best way I can describe this is if you've ever listened to an audiobook, it's very simple. And part of this, people might say out there, oh, this is just hypnosis. Well, I'm also a hypnosis practitioner.
I gotta warn you, by the way, I have been like, people have tried to hypnotize me before, and it's never happened. Like, I even. I even recorded a video. I think I mentioned this on the podcast last week where somebody tried to hypnotize me for the. For the podcast via video. And it like it didn't work. So is that something I should warn you?
I don't even care. Okay, close your eyes stuff, then. That's all it is. Because the problem is that. I'm glad you brought that up, buddy. I'm glad you brought that up. Because what you have to understand what nlp and there's a big difference between NLP and hypnosis, but they're also the overlap that quite well. And also you've got to understand that it's before, when I was just doing neuro linguistics in sales for me to learn hypnosis, I didn't know anything about it and I thought you were going to run around as a chicken on stage or do something crazy. Right. But it's not like that. Let me understand exactly what it is. If I was to say to you that you go into trance every single day, many, many, many times, but you just don't know what it is. If you were to. When you wake up in the morning, you've got that groggy feeling, that strength. How many times if you drove somewhere that you used to drive in and you just get there and you're like, oh, oh my gosh, I'm here. What does that mean? All it is is we're dropping brainwave frequencies. That's exactly what we're doing when we're putting someone into that daydream state. Why do we want to do that? Well, we want to get out of your conscious mind into your unconscious mind. How do we do that? Well, we literally put you into that relaxed state and we drop you down. Why? Well, we have to bypass something called the critical faculty. That's why. That's a wall that's in between your conscious and unconscious mind. So at the end of the day, you can say affirmations to yourself all day long, but they don't last. Why? Because you're just dealing with the conscious mind. That's also the part of the mind that generally psychologists deal with. Because Let me explain, just to back up just before we jump into it, if that's okay. Ben, I just want, I think, a couple bits of information that we need to clarify here, what a psychologist, a standard psychologist, anyway, will do, or someone else dealing with CBT or something like that. But standard psychologist say someone was depressed. Just using that as a total example. A psychologist will want to know why you're depressed. They want to know all. They'll take you through all of the reasons in your life that led you up to that moment right there. That why you're depressed, then they'll sit you in that root cause and they'll spin you around in that root cause until you get to gain a different perspective and you move on with your life. Well, if you were to just understand one simple thing I've just explained about neurology, it's a muscle. Then if you keep lifting the same muscle, it grows bigger. So if you're sitting in a root cause of something, then what do you think happens? That muscle gain grows bigger and it becomes easier and easier to do. That's why you have a lot of psychologists that people go into with the same issue and they're there for months, if not years. What I do is the opposite. I don't. Well, to be honest, I don't really care why you're depressed. For example, I want to know so we can tick those things off, so you get an understanding. But I want to know how you do depression or how you do something. What does that mean? Well, this leads on to the exercise I'm going to take you through. I want to know how you do that, meaning what's the trigger points, what's playing through your mind? Is that a black and white movie? Is it a color movie? Is it close to you? Is it far away? What's the perspective? And we're going to show you all that stuff in a few minutes. But it's then I want to know how you do the future, so how you do happiness, how you do the perfect you, how you do whatever it is. Then I want you to lift those muscles. So I give you the ability using anchoring to fire those neurology, which releases those chemicals, which creates that attitude and that ripple effect. But then we start winding all the future and those performance based stuff together, which creates a nice neural net, a.
Nice bubble, which means then we're able.
To put that inside different events. And so we start aligning your unconscious mind up and start growing the right neurology. So that's two totally different things. Right, gotcha.
So this idea behind anchoring is we create this anchor and I'm able to use that and draw on that when I'm in that situation where I need to access it.
Exactly what an anchor is. It goes back to guys might have out there, might have heard this. It's a common thing now, but most people use it incorrectly. They don't really know what it is and don't understand why they use it. When I work with a client, I pull out very certain memories and I can pull out breathing rates or heart rates or eye Movements and everything. And I start layering those things all together to create a very specific anchor for very specific reasons. An anchor is a stimulus response. Originally going back to Pavlov's dog's experiments. But what we use this is in a performance enhancing way. So the way I'll describe an anchor is ever remember a song that comes up and a song that plays and it takes you right back to that memory, Right. You're in that high school dance or whatever. Right. Well, same thing. So once I design and create a peak mental state, but using neurology, when it's stacked or fired at the very peak moment, then the neurology is able to be fired at that peak state. So that means that neurology is fired and the chemicals and the peptides are released, which also it goes back to. There's been many, many studies, especially by the government because they're the armies and the military, because they're all over this, they're all over neuro linguistics for a long, long time. Because that's how they. Yeah, that's how they do. Lots of conversation for another time. But the. Yeah, neurology is fired when you fire these specific anchors. But let me explain about states because that's very important before we get into this. States basically is what I specialize in. I specialize, I'm a performance state specialist. That's what I describe myself as. And what that means is that if, say I was working with, I don't know, a professional fighter, for example, using an extreme version, that person stepping into the ring or the cage. If you imagine them in a bubble, that's a performance bubble. They're thinking, fight, feeling and act in a very specific way. The posture, their physiology, their breathing, their internal dialogue is all very, very specific. The micro muscles on their face are firing in a certain way. They're about to step in and perform it a very unique way. We design those things. And that's a performance state. Imagine that as a bubble. Well, that's a very different bubble or a state to when they're going on a date or they're talking to their mum or they're trying to relax because whatever is firing in the brain is going to create those chemicals and create that physiology which is going to that state. So if you're trying to relax, then why is your mind spinning around the future events or something that happened in the past? Because you're talking about triathletes, right? You're a professional or semi professional amateur athlete. You all have good experiences and bad experiences. So to Be able to step into that peak state and be able to fire it at exactly the right time. What does that do for you? That creates consistency. And consistency, you're anxious or you haven't slept the night before is the difference between. It's the difference that makes the difference. It's the difference between world class or winning or losing or becoming second. It's all of these things. The amount of athletes that I have worked with that honestly get injured before the event or get sick or don't sleep the night before is absolutely amazing because it's your unconscious mind works with options. So you're only giving it one option. So your option is it doesn't know how to handle this stress. So I'm not joking. Somehow you'll get injured or you'll get sick. Because you have to understand what the unconscious mind is. Is. It's also called the body mind. What does that mean?
Well, it's also.
It's the bit of your mind that is automatic, sure. But it's the bit of your mind that breathes you, it blinks you, it affects your lymph system, your adrenal glands, all of these things. So using neuro linguistics and hypnosis, we're able to control all these things. Well, my clients and you guys out there are able to start learning to control all these things. Things. So when we start pulling all these things out and start developing states and performance states, that's how we're able to really, really take people that I've taken clients that have lost four or five events in a row and then they work with me and then suddenly they win and constantly, constantly win and then become a champion at things. Same with sales states. I mean, it works right across the board with CEOs and everything. But. But so I think I had to go into that a little bit more deeper, Ben, before we jump into this, you know.
Cool, cool. No, I appreciate it. I think that lays down a good understanding for folks. All right, so cool, so what do we do now?
We do is. My point is, Ben, you don't need to be in transmate as long as you can close your.
Got it.
So what we're going to do. Headphones in. And what I'm first going to do very, very quickly, just for two minutes, I'm going to actually show you actually the structure of a thought. And then I'm going to take you on just a quick little journey. And all you guys out there, we're going to keep it to triathletes or athletes in general. So that's then what I'll do is we'll go back, we'll pull out a very, very specific memory, a very general memory, and then we'll link that to a future event for you. And then when I say, guys, stack your anchor, then you stack your anchor. And that just brought me up to a very good point. You guys don't even understand what an anchor is. Okay, well, let's make a physical anchor. Let's use that one. So if you guys out there, very, very simply, you could be squeezing your earlobe and squeezing your earlobe, which what will do that will directly link this, the emotional and peak mental state to your earlobe. So you could tap it and squeeze it like 10 times. Okay. When I say stack your anchor, another one I like to use for my clients is if you imagine making a fist, you can tell I've worked with quite a lot of fighters, can't you? So making a fist, your thumb is on the outside of that fist. I want you to put the thumb on the inside of that fist and squeeze. What that means is that we want to create an anchor that isn't easily fireable or replicable.
Meaning put the thumb on the outside of the fist and squeeze.
I put the thumb on the inside of the fist?
On the inside. And both hands are just one.
You can use your right or left hand, whichever works easier for you. Whatever feels right. But the reason why I say that, because if we install it into a handshake, what does that mean? Well, you'd be firing it all day by shaking people's hands. And an anchor works like a bank account in an. What happens? Well, it becomes weak. There's nothing left in it. So with these anchors, when you're feeling good or you've won, then that's the time that you fire your anchor and stack more of those good feelings and that neurology and all of that winning in there. And it's also used when you want it, when you need it, it. So using both of those things, firing it and stacking it is going to pump that muscle, which is going to keep it growing. It's going to affect your filter system. And yeah, so your thumb on the inside, and that's not going to be for a few minutes. But that's when I say stacking your anchor, I just want you to pump it with that full intention behind it. Okay, so let's get into this. Hey, let's go and have some fun. So. So all I want you to do, guys, is to just close your eyes.
I'm going to. You might hear a little shuffling here. I'm going to shift just so folks know I'm recording from actually a bed because I'm not my home office right now. So that's why you may have heard the microphone fall a couple of times. But. Okay, now I'm in a state where I can follow instructions.
Beautiful. And this is actually a technique that you can start just using when you want to chill out. I mean, you really can, and you should be able to learn to just chill out. So what you need to do is you just close your eyes. And the reason why I do that, Ben, is to simply shut off that sense so you can start going inside yourself and start visualizing. And it's just like listening to an audiobook. That's all it is. It's just. And you're able to visualize and. And you just have to listen to the sound of my voice. So what I want you to do, guys, is just take three big deep breaths. That's right. And take it right from your stomach. And I'm not going to take you into trance right now or anything like that. But what I want you to do after you've taken those three big, deep breaths is just circulate them one more time for me.
That's right.
And just begin to relax and just calm yourself down. Because the thing is, you just sit where you're sitting thinking the things that you're thinking, listening to the sound of my voice. You just should start to notice your breathing and just notice.
Noticing your breathing and able to just.
Relax just that little bit more easily now.
That's right.
Good.
So we're just gonna. I just want to show you something first of all. So I want you to remember a time, Ben, and you guys out there.
Just remember a time. A specific time, maybe a specific time, but a time that you were. You were just happy.
You were just happy.
It could have been from when you were a kid.
It could have been when you were growing up. It just could have been yesterday or.
Last week or even today. But just remember a time for me and see what you see and hear what you hear and really feel what it feels like just to be in that moment now. And it might be easy for you.
Or not easy for you to do this, but I promise you, the more and more you practice just remembering the.
Times, the easier and easier it is.
Going to become for you.
So just remember that time for me.
That's right.
Good.
I'm going to ask you a quick.
Series of questions and I just Want.
You to answer them in your own head and start becoming very aware of what starts to play in your head now.
So remembering that time, seeing what you see, hearing what you hear, really feeling what it feels like now.
That's right.
Is it a movie or is it a still picture? Is it black and white or is it color? Is it close to you or is it far away?
That's right.
Is it bright or is it dim?
Is the focus. Is it focused or defocused? Is the focus steady or changing? Are you seeing it through your own eyes or you seeing yourself in it? On a scale of 0 to 10.
If you imagine you got a dial.
How colourful is it?
What would happen if you just turn that color up? Imagine turning that color up from 6 to 7 to 8.
Right?
Up to 9. What would happen if you did the same with the brightness? Just turn up from 6 to 7 to 8 to 9.
That's right.
Now you've got a feeling. And that feeling and feeling. Because remember, we remember the happy feeling, right? So I just want you to remember.
That feeling and see if you can.
Find that feeling in your body.
Is it in your head, your chest.
Your legs or your arms?
See if you can find that feeling for me now.
That's right.
And again, the more you more practice.
This, the easier and easier it will become. So see if you can notice which.
Way this feeling flows to.
Because when I feel happy, it flows.
From my chest up to my face and come spins back round.
So where does it move to for you?
That's right.
And we can go even a little stage further.
We can say, which way does it spin? If you more.
We double that feeling now. Double that feeling. Which way does it spin? That, if you spin it that way.
Makes you more and more happy. Does it spin to the left, the right? Forwards or backwards?
We spin it that way.
That's right.
Beautiful.
And we can even go a little bit further.
If you guys are flown with this, you might want to rewind this and do it again. But if not, let's keep going.
So I want you to. As you've seen yourself, you're seeing this image through your own eyes.
That's right.
I want you to look around. Where are you? Who's around you? I want you to notice how you're standing, how your posture is.
That's right.
I want you to see if you.
Could rewind this movie and play it all the way forwards.
That's right.
Good. Open your eyes, guys. And Ben. Okay, well, that was just a little understanding. There's actually 64 or more components that make up all of this neurological structure. It's called submodality. And you have a very unique structure to every single thing about your memory, about the future, past or present, to every single event that has ever been. And each of the structure is very unique, and each of the structure means a lot to me. And I can change the structure and pull very specific things out. So how did you get on Ben, anyway?
Yeah, it was good. I mean, for me, I have no clue if this is in line, but for me, it was literally just like. Like me a couple of days ago, I was sitting with my kids on the couch, and it was like 6:30am in the morning, and they'd gotten up and we were just sitting there just staring at the wall, just snuggling for like a half hour. I don't know if that will help me much during a triathlon visualizing that. But that certainly was the first thing that came to my mind in terms of the happy state.
Beautiful. That was an example. We're going to fly into the actual thing now, so. So to show you it's not. But you know what, it would actually help you because the chemicals that are firing those serotonin levels and certain things you were saying to yourself and your posture and how you were leaning and how you were speaking to your kids, all of those things can be pulled out, which means can be put into an event or what you're thinking about an event, which would help you produce those chemicals and think that way. So everything's replicable and everything's usable. But. But let's get into it, buddy. So now every guys out there understand what this is. Let's go and play. Let's go and play. So close your eyes again for me, and let's go just a little bit deeper now, and then we'll go a little bit further into this. So close your eyes for me, Ben, and close your eyes, guys out there.
And take those three big deep breaths for me.
And again, the only reason why we do this is so you're able to just relax. And again, I just want to talk to that part of your unconscious mind that is going to remember the sound of my voice. And already you're going to start to feel happy and relaxed. That's right.
But just take those three big deep.
Breaths one more time for me. And just by you sitting where you're sitting, thinking the things that you're thinking now, you're just able to go just a little bit deeper inside because this really is where we're going to go now. Is going to help you.
It's going to help you in your performance.
That's right.
So I want you now to remember.
A time, a time that you were totally confident about whatever it was that you were totally confident about. And I want you to step in there now.
That's right.
And see what you see and hear what you hear and feel what it feels like to be back in that moment now and again. It could be something when you were a kid, it could be a business deal, it could be an athletic performance or just something that makes you feel totally confident. Maybe it was something else that somebody else said that you can't do that, but yet you were just so confident about it and you went and achieved it now.
That's right.
Good.
So see what you see. Step in there. See it through your own eyes.
That's right.
Good. Take two steps forwards.
Look at your hands, look at your feet. Look up, look down, look left, look right. Beautiful. Turn the color up, the sound up, the contrast up, the brightness up.
That's right.
And notice where you are, guys, who's around you.
That's right.
What it feels like to be in this moment now.
That's right.
Good.
Rewind the movie and play all the way through to this end step. This moment in time where you just knew you were totally confident. Beautiful. Beautiful. So I want you to notice now how you're standing, how you're breathing. How does this confidence person stand? What did they say to themselves?
That trust.
Beautiful. And I want you to find this feeling in your body. Where is it? Your head, your chest, your legs or your arms?
That's right.
Find it and spin this feeling around. Spin it faster and faster. Which direction does it spin in? Beautiful. Beautiful.
Now I just want you to notice.
Those words that you say in your head. Maybe you can't remember exactly what you say that you make you so confident now, but I want you to notice is the pace, the pitch, the tonality, what it feels like to say those words that if you remembered now will make you say and feel this thing more and more.
That's right.
And just by remembering this scene and feeling this confidence just pumping through you now, you're able to remember this easily and easily now.
That's right.
So I just want you to keep.
Your eyes closed, guys.
And remembering this feeling and where you were and who's around you and how you're standing, I just want to you.
To keep your eyes closed and flick your eyes down. Bottom right, bottom right, bottom right.
Beautiful. Beautiful. Now Double in this feeling, looking at all the things around you on account.
Of five, I want you to put it into your thumb ankle, so your.
Thumb'S on the inside, and you're going to pump it in there.
So that's right.
Double this feeling one more time for me. See all of this color, make it big and bright and draw it closer to you.
That's right.
Beautiful how you stand in your posture. On the count of five, we're gonna.
Put it in there, guys. Double this feeling. One, two. Getting excited. Getting excited.
Three, four. Put it into your thumb and canal. One, two, three, four, five. One more time. One, two, three, Four, five. One more time.
Put it in there.
1, 2, 3, 4, 5.
One more time. Put it in there. 1, 2, 3,.
4, 5.
Beautiful. Beautiful.
So keeping that locking into place, locking that deep into place into your unconscious mind.
Beautiful. So now just keeping that confidence feeling, just keeping that confidence feeling just pumping through you now. And now firing your thumb anchor, I want you to step out to an indefinite time in the future where you know you're gonna have to have this confidence to perform. So for Ben, he knows he's gonna be into a triathlon in a very soon. So I just want you to, in a moment, not yet, but step out to that time and feel what this confidence feeling and feel what it feels like to just be in that moment.
That's right.
Step into that scene.
So let's do that on the count of three.
One, two.
Step in that scene, firing your anchor.
Step in there right now. Step in there. Seeing what you see, hearing what you hear, feeling what you feel. Feel what it feels like to be in that moment now.
That's right.
And I want you to imagine seeing this image on a big movie screen.
That's right.
And I want you to imagine you.
Sitting in the movie scene, the movie seats. Sitting in the movie seats and watching you perform your very best on this movie screen. And I just want you to cross that.
Watch yourself in big, bright color as.
You'Re firing your thumb anchor right now with that confidence and that happiness now just swelling through you.
That's right.
And I just want you to imagine and watch yourself just crossing that finish line and just seeing yourself crossing that finish line.
That's right.
And winning and what that feels like to win.
That's right.
And I just want you to rewind.
That movie and play all the way through. Rewind it and play all the way through.
So you just see yourself stepping out as that winner that you know you are maybe on the podiums, maybe that ribbon's breaking your chest, whatever it is, for you to make it so real. And that feel, that confidence inside of you now. So you're sitting in the movie screen and you're just watching this movie just loop.
That's right.
Rewinding it. Just seeing the race. And you're just pumping and pumping and pumping and running and just crossing that finish line. Or maybe you're being awarded that award. But just that feeling that just starts to loop round and around, making that image bigger and brighter and bolder. Turn the color up, the sound up, the contrast up.
That's right.
And you just see yourself just looping and winning. Looping and winning. And what it feels like to push.
Through how your posture is, how you stand and how you're breathing, what you're saying to yourself.
Just running and pushing.
That's right.
On account of three. Not yet. I'm going to have you imagine just.
Snapping and stepping inside. And so you're seeing this image of you running this actual race and just crossing that finish line or holding that award, but knowing what it feels like to be able to win now.
That's right.
So on a count of three, you blast your thumb anchor, and you step.
In this image in this movie, you.
See it through your own eyes, and you run through that finish line. So do this on account of 3. 1. Getting excited. 2. 3.
Step in there.
Blast in there.
So, 1, 2, 3, 4, 5. Blasting your thumb anchor. You're seeing it right through your own eyes. You're feeling what it feels like.
Maybe you're feeling your feet hit the.
Floor, the sweat running down your face as you just bust through that end image. You just bust through that end image. You feel. You feel that band break across your chest. You dip your head. You feel what it feels like to just be first to win. And this confidence feeling just doubles inside of you now. Doubles and spins inside of you.
That's right.
Beautiful. Beautiful. And maybe you want to forward this image to the end step, the end moment, where you just know that you're holding that award or you're being interviewed or just what it feels like to win. And you're doubling this confidence.
Now keep your eyes closed.
Flick your eyes down, bottom right, bottom right.
Top left, top left. Locking that deep into the unconscious mind.
Beautiful.
So I'm going to count you back up, guys, from five to one.
When you come back in the room.
You'Re just full of excitement and you remember this moment forever.
That's right.
Good. So 5.
Locking that deep into place in the unconscious mind.
4. Aligning your conscious and unconscious mind to make sure that you know exactly what your head is. 3. Imagine a dial of 0 to 100. I just want you to turn that dial up all the way to 90 so you've got energy in your fingers and your toes. 2. Just remembering me always going through this with you and getting excited about that. Now every single time you perform, I'm going to count to one in a moment. Not yet, but when I do, you open your eyes with a big grin on your face and you know, you know what's up. 1. When you're ready, Ben, you guys can talk to me.
Cool.
You're good at that, man. That was pretty cool. And I don't know what the listeners felt as they were going through this, but for me, you know, I kind of left behind that whole, you know, sitting with my kids on the couch thing. And that confidence, that confidence state was for me, you know, a couple years ago when I was winning the ITU Long Course World Championship gold medal. And just that supreme feeling, you know, that last mile as you're crossing the finish line and it's just like, nobody's going to catch me. I got this. It's wrapped up. And yeah, I mean, I'd never thought about taking that feeling and like, planting it in my subconscious and creating an anchor for it, like, you know, as you just showed us how to do. But, yeah, Damn, man. I mean, it's, it's a, it's a cool feeling. That's.
That is just tiny. I mean, we can literally break down anything. I mean, for you to go make a quick in the morning or anything, there's a hundred steps to do that I can break down and create blueprints. So anyone who's won at anything, we can break it down into such vivid blueprints that we record. And you've always got that to go back to we also, I mean, the tiny term and a taster of what I do, but you can see how even that just. Yeah, it's just able to make you feel a certain way and think a certain way about. About. About anything. And that's my passion, mate. That's exactly cool.
I like it. I like it. Well, I mean, I'm sure that people probably have a ton more questions about this and the process and maybe they want to learn more. So what I'm going to do is I'm going to, of course, publish this@bengreenfieldfitness.com for you to listen in and I'm going to open up the comments Section, I'll link to Andy's website so you can go check that out. And Andy, you even have. Do you have a podcast, is that correct?
I've got Andy Murphy Podcast on iTunes.com. iTunes.com. Won't we talk about itunes? Yeah, I've had some fantastic guests on there and we can talk about that too, Ben. I've had them from anywhere from world champion athletes to, as I say, multi million dollar CEOs and Internet marketers and everyone on there. But the best site, I've got lots of different sites out there, so if you Google Andy Murphy nlp, you're going to find me. But for consulting work, which I class, working with athletes and that is, it's just andymurphyconsulting.com but I've got lots of things out there for you guys. Any questions? Anyway, I'd love to get. Yeah, I'd love to. Feedback and I know you've got a lot of listeners, so any way I can help you guys? Honestly, I'd absolutely love to. It's more than a pleasure.
Awesome. Well, Andy, I know that this is the kind of stuff that you usually do with folks who pay you for your time, and I really appreciate you doing this for me and giving the podcast listeners a taste of nlp. I think this is really going to answer a lot of questions for people. And again, head over to BenGreenfieldFitness.com if you want more info on this stuff. I have absolutely no financial affiliation or anything like that with Andy. I just think that this is really cool stuff that I wanted you, the listeners to know about. So, Andy, thank you so much for coming on the call today.
Thank you, sir. My pleasure. Really, my pleasure. And yeah, thank you guys out there for listening. You've listened to my funny accent for close to an hour.
They made it through. They made it through. All right, folks. Well, this is Ben Greenfield and Andy Murphy Murphy signing out from this special episode of the BenGreenfieldFitness.com podcast. Stay tuned next week when we'll be back to our regular programming. And for now, I hope that was a real treat for you. All right, later, Andy.
See you later, buddy. See you there, guys. Bye bye.
Visit BenGreenfieldFitness.com for even more cutting edge fitness, nutrition and performance advice.
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