Your Resume Is a Sales Document

Your resume is a sales pitch, not a list of duties. Use action verbs and numbers to show what you actually did, not just what your job title was.
Your resume is your most important sales document. Without this mindset, it's impossible to stand out from the crowd when developing their resumes, a lot of people spend the majority of their time tweaking the format. This is a huge mistake. You need to spend time crafting bullet points that act as bragging points. Don't generally describe your tasks. Use action verbs to make sure that your role in each of the accomplishments is clear and use quantifiable results. For example, don't say lead client meetings during a cost reduction initiative. Instead, say, partner directly with C suite clients on a cost reduction transformation, delivering a 15% reduction in spending and $56 million in total savings. The clear language numbers and powerful action verbs mean that the second option sells the candidate a lot better. If you make this shift, I guarantee that you'll transform your CV from average to attention grabbing in no time.
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