10 secrets that made me $10,000,000 in 10 minutes

YouTube video by William (Will) Brown sharing ten concise principles he credits for generating $10M quickly. He outlines practical advice on sacrifice, networking/masterminds, finding product–market fit, pricing and unit economics, buying education, culture/mission, reading, investing, building great products, and selective consumption of media. The tone is direct, prescriptive, and experience-based.
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Hey guys, it's Will. And in this video I'm going to share with you 10 things that made me $10 million in hopefully no more than 10 minutes. So let's get straight into this just before we do, if you don't know who I am, my name is William Brown. I used to own an e learning company. I scaled it from 0 to $16.4 million and then sold that company last year to a private equity firm in America for multi seven figures. So I've been there, I've done it, I've made a hell of a lot of money, I've along the way. That's what qualifies me to even give you this advice. So let's start with number one. If you don't sacrifice for your dreams, your dreams will become the sacrifice. This is something that one of my mentors, Sam Ovens, used to say all the time. If you've ever worked with Sam, been coached by Sam, you've heard him say this as well. You can't do it all, you can't have it all. You can't find your dream partner and build an incredible relationship whilst raising an amazing family whilst building an eight figure business, whilst getting in world class shape whilst traveling the world. You can't do it all. Okay? And if you don't sacrifice for the biggest one or two things that you want, well, those are going to be the thing that you sacrifice overall. So for me it's been business wealth first and now that that box is pretty much ticked to a, to quite a high degree. Now it's relationships and now it's fitness for me. So that's number one. You either sacrifice for your dreams or your dreams become the sacrifice. Number two, net worth is network or your network is your net worth. However you want to say it. People always ask me, will, how do you like meet these world famous people, these multimillionaires and the likes? Well, it's all from attending masterminds. Every high level person that I know personally, I either met them in a mastermind that I attended or someone that I met in a mastermind invited me out for a coffee or a dinner on a yacht and then I'll meet these other people there and I'll kind of expand my network like that. So if you want to literally get in a room with millionaires, multimillionaires and beyond, find a mastermind that has those people in and buy your way into that room and you'll walk away with these people's numbers, with these people's friendships and Then you can benefit from their networks over time as well. It's number two. Number three, product market fit. For those of you who don't know what this is, it basically means what you're selling. The message that you're putting out there resonates with people and people purchase from you. Now, there's two ways to find product market fit. If you have money, you can run ads and you can test loads of ad angles, loads of opt in Pages, loads of VSLs and find market resonance that way. Or you can do, actually what I've done twice now is back in the day I started a Twitter account and just shared what I was doing. And people began coming to me saying, will, do you have a course that I can buy? Do you do any coaching or mentoring? Do you have a mastermind? That's the golden sign. So for those of you who haven't started yet and if you, if you have money, I would go the ads route. If you don't have money, I'd go the organic route and just like make a YouTube channel, make up Instagram, make a free school group, make a whatever, make a Twitter and just share your message, share your value and wait for people to come to you. When you've got product market fit, you can start building and constructing your business and then you can turn paid ads on later and pour fuel on the fire. That's, that's ideal. Okay, so those are the two routes to product market fit. From, from my experience, number four is pricing and unit economics. Now, after being in business for coming up on a decade, and after personally coaching over 300 people now in helping them build or grow or even exit their business, if there's one thing I've learned, it's the power of pricing and business just being math. Business is just math. One of the easiest ways to make more money is just to raise your prices. And you'll attract a better quality of buyer, a better quality of customer. They're more likely to get great results and that creates a positive flywheel as well. So there's many benefits to this and business just being math. I always do this with people that come to me running ads. I, I build out the mathematical equation. What is it costing you to book a sales call, Take a sales call, what's your close rate? How much cash are you collecting? Month one, month three, month six? What's your lifetime value? What's your customer acquisition cost? And if all of that is in alignment, you can't help but to make money. Okay, so if you don't know what unit economics are, I don't have time to tell you, unfortunately, in this video, so go and check it out elsewhere. That's number four. Number five, buy courses and masterminds and get the knowledge that you need to grow. So if you're watching this video right now and you were not making 100,000amonth, that's because you don't know how to make 100,000amonth. There's a lot of people out there that do, me included. You are just missing the knowledge. And when you get the knowledge, the money will just come. Literally, if you are not making the money that you want to make, that's because you don't have the knowledge to make it. Go and buy the knowledge, man. Go buy a course, hire a coach or a mentor, go to a mastermind, unlock the knowledge, the money will follow. I've, I'm, I'm living proof, living proof of that. It really is that simple. If you have the money, you should be going and buying that knowledge now. If you don't have the money, save it up, go and buy the knowledge and you will make all the money that you bloody want to make. And believe me, that's the only reason I am standing here today, is because I went and bought the knowledge from Sam Ovens, from Alex Becker, from Cole Gordon, from Alan Sultanich. I gave them my money, they gave me their knowledge and there we go. The rest is history, really, is that simple. That's number five. Number six, culture and mission and values. If you want to go far and you want to go fast, you have to build a company where you actually care about the product, you care about the customers, you love the mission that you're on, you've got a vision for the future and you just love what you do. And when all that stuff is alignment, you're going to hire better team members, they're going to love you and respect you, they're going to stay longer, they're going to work harder, you're going to get more customers, the customers are going to stay longer, they're going to give you great testimonials. It's just a big wave of amazing momentum and great feedback. When you have that now, you can make money without it. I know people that don't have a culture, a mission, values. You can make 1 or 200k a month, but you can't make half a mil a month. 1mil a month. And if you do, you certainly won't stay there. Fact, absolute fact. That's number six. Number seven is a quick one. And an easy one. Read books. If you're not reading books, you are. You're missing out on great knowledge. Not only that, in my opinion, it's an amazing way to learn. It's low dopamine. You can just sit and soak up amazing knowledge from amazing people. Shameless Plug. I released a book about two months ago. It is genuinely everything that I've ever learned in the last seven years in a book with nothing held back. It's not a lead magnet. I spent a year and a half writing that book. It's called how to 10 million. There's a link in the description. Shameless Plug. I don't care. It's my life's work. Go and check it out if you haven't. And I'm going to make a book Recommendation. Mental Models, Volume 1, 2 and 3. Volume 2. One of, if not the best book I've ever read in my entire life. That's number seven. Number eight. Investment will give you balls. Now I've made another YouTube video all about this. I think it's actually going to come out before this one. All right? And it's all about, don't be stupid with your money. Don't waste it. Don't waste money trying to look rich and cost yourself wealth. I've seen this happen five or six times now with entrepreneurs that have come to me to save their ass. They've got a Lambo that's rented, they've got a 16 grand a month house that's rented. They've got 200k in the bank. It's just a mess, man. And then the business goes down, down, down. They shit themselves. They don't know what to do. They've got no investments. It's a mess. When you start making money, build a foundation of wealth. First, real estate with cash. High interest bank accounts, well balanced stocks and bonds, portfolios. And it will give you balls and it will keep you calm as well. That's number eight. Number nine, truly help people. The best product wins. Testimonials. If your product really solves a need in the market and you actually love it and you care and you truly help your customers, you're going to get great testimonials and feedback and they're gonna, you're gonna get great word of mouth and it's gonna grow your business by accident and you'll make more money without even trying. That's been my experience. All right? So I strongly suggest make the best product you can. Truly care about your customers. You will get great testimonials from them and it's all gonna be awesome. That's number nine. Finally, number ten. The world is a loud place. Be selective of your learning sources. What you put in here by choice is what you're going to get out. If you put negative news media, losers, people that are not on your mission, people that don't have what you want, you're going to cloud your mind and it's just going to become such a mess that will manifest in your life and in your business. Only listen to people. Only consume content from people who have what you want, who are where you want to get to, who are going where you want to go. That's it for this video. I really hope that this helps.
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