How to make $25,000,000 selling courses

29 Jul 2024 · 41 min
40:48

William Brown scaled an e-learning business to a multi-seven-figure exit by starting paid ads early (£1-2k in January 2020, then millions), moving to Dubai for network and tax benefits, and obsessing over funnel metrics and unit economics. He emphasizes pricing correctly, tracking cash weekly, and building a personal brand instead of chasing daily metrics.

Questions this video answers

£8,000 in December 2019.

About £1,000–£2,000 in January 2020.

About £1.2–1.3 million in that third year (after ads).

About £20–30k per month (pre-ads).

About £3,000/month with ~8–12x (800–1,200%) ROI at low scale.

Chapters

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