"Poor" thinking is stopping you manifesting millions

Hey, guys, it's Will. And I remember billionaire Peter Thiel once saying that you are the way that you are because of the way that you think.

And that always stuck with me. That was one of the first things that really made me conscious of the following that I want to share with you in this video so that I can help you to think like a millionaire. So that if it's your ambition, you can become one faster and easier.

How you think dictates the decisions that you make. The decisions that you make dictate the life that you have. Right?

When I first joined a Mastermind, it was actually my first ever Mastermind back in 2021. The founder of that Mastermind said something in the first few weeks that I was in there that similar to the quote that I just shared from Peter Thiel.

He said to me, and he said to everybody that was in that Mastermind.

I am only where I am because of the way that I think.

And equally, I guess those two quotes are quite similar, aren't they, really, in that, again, the way that you think.

And a good example of this is this video. The fact that you've clicked this video and the fact that you are currently watching this video, some of you will click off for whatever reason, some of you will watch this entire video for whatever reason.

And every decision that you make, it might feel like a small one. Just click off the video, disappear. But there might be one nugget in this video that will change your life forever. I don't know. You don't know. But there's only one way to find out, and that's to be patient and watch the whole video and really listen to what I'm saying. And again, another micro decision is, should you actually consciously watch this video right now, or should you leave this playing in the background and check your emails, or check your WhatsApp or have a look at what's going on on Instagram? Every little decision that you make right through your entire life.

Has an impact. Sometimes a big impact, sometimes a small impact, but every single decision that you make will have an impact on your life. So let me ask you a question, and this is something that I think about all the time.

Do you have a plan for your life?

Do you have a list of goals that you want to achieve?

Because if you don't, you're in a car and you're driving around with no end destination. And if you don't have an end destination, you. You're never going to get anywhere. It's kind of simple, isn't it, but it's in a way it's quite profound because it's so incredibly true. And most people don't have an end destination. Most people don't have a list of goals, they don't have a plan for their life and so on and so forth. And this is something that I learned from a couple of my early mentors, one of which I've just shared, shared a quote with you from when he said the only reason I'm where I am is because of what I know. And he said if you knew what I know, you'd be where I am.

And this is, I guess, why books exist and courses exist and workshops and masterminds exist because it's just a transfer of knowledge, isn't it? So maybe, I mean, I think again a good example is if you are watching this video right now and you're not a millionaire, then you've made a good decision because I am. So there's a high likelihood that I can share something with you that will help you get there simpler and easier and faster. Because you're not a millionaire. I am a millionaire. So just by the logical nature of that, I must know things that you don't. Because if you knew how to be a millionaire, you would be one or you'd be one very, very, very soon.

So if you are here.

Without sounding too egotistical, I think you've made a good decision and hopefully you'll watch this entire video to soak up what I have to share. Now there's really when I think about the way that millionaires think, I've been mentored by a lot of them. I am one, pretty much every high level friend of mine, I think every single high level friend of mine is, is a millionaire at the very least. Some multi, some deca, some centi millionaires as well that I know personally. And there's a few things that I want to share with you in this video about the way that they think and the way that they act. And I think if I can just give you one nugget in this video, I think it will help you to get there faster. So that's the intention. So stay with me. I strongly encourage you to make notes and just write these down because as always, I don't plan these videos. I've got no idea what I'm going to say or when I'm going say or how. So you may want to make notes. Now the first thing that comes to mind is that quote, if you knew what I know, you would be where I am. And this is the reason why I'm constantly buying books, courses, coaching programs and masterminds. In fact, I'm flying to Bali this weekend to go to another mastermind because I just want to keep learning because I'm just aware that I don't know everything in the world. And I, if I don't get that knowledge, it's going to cost me money.

And I always feel this, like, underlying energy inside me. What don't I know? And who can I get the knowledge from? Which is why I'm constantly investing money in just getting knowledge from people that are further ahead of me. So if there's a lesson, if there's one lesson to share with you in this video, it's are you actively investing in learning what you need to know to get to where you want to go? And I guess to take a step back, the first thing that you need to get clear on is what is your dream life? And for me, this is one of my favorite things to think about. So I've got a few resources that I use to, to stay on top of this stuff. So one resource that I love to use is my 20 goals list. And this is something that I learned from Warren Buffett. I can't remember where I first learned this, but I do know that it was from Warren Buffett. And he said, write down the 20 things that if you didn't achieve them, you would die unhappy and if you did achieve them, you would die happy. So I've got this list of 20 goals that I've been ticking off. I made this about four years ago, so quite, quite a while ago. And it's a broad range of things. Some of it's relationships, some of it is health, some of it is wealth, money, business income. One of the goals was to live in a hot, sunny country.

Because I grew up in the north of England where it's where winter. I mean, it's winter for nine, 10 months of the year in England. It's not nice. So one of my dreams was to live in a warm, hot, sunny country where it's blue skies and you just feel amazing every day. And that's actually part of the reason why I moved to Dubai. When I moved to Dubai three years ago, it was to optimize for tax, it was to optimize for environment. And it was to actually tick that goal off my 20 goals list of living in a hot, sunny country, which is a goal I've ticked off. Another goal was to make a quarter of a million pounds net profit in, in a business of some kind. And I've achieved that in my last business and also this business for the second time actually, which is quite cool. So that's ticked off as well. One of the goals was to become a millionaire, which I ticked off back in I think 2020. I ticked that off and I think I actually made the list in either 2019 or very early 2020. So get a 20 goals list, 20 things. Life, health, relationships, money, business, where you live, how you live. And that for me has had a significant impact on my life because it helps me get closer to knowing where am I going specifically so I can get there faster. Because when you know where you're going, you can get there faster. When you don't know where you're going, which is, which is most people, you're just lost. You're just completely lost. Another thing you guys have probably heard me talk about before is my alchemy of self document. And this is like my life blueprint and everything is in there from my future character and who I need to be to get where I want to go to my goals in order of ones achieved and ones to be achieved in order to literally order of the goals and how they feed into each other. And my affirmations are on there for my present character and my future character and just it's a deep, deep document.

That I've talked about in past videos. So I guess.

You not only need to know where you're going, but also who do you need to be and also what knowledge do you need to have to get there. So some very simple knowledge is business knowledge, right? Because almost no one with a job becomes a millionaire. There are exceptions of course. So high paid doctors.

Dentists, lawyers, athletes, I guess that's not really a business, you're more of a performer. DJs in some cases very, very, very, very rare. But you can become a millionaire through a job. But it's extremely, extremely, extremely rare. Extremely rare. So if you want to be rich and you have a job, well, you are almost certainly never going to get there because of that fact. So that's something else to consider is the unit economics of your job and getting to a million in net worth and in general wealth. And I remember realizing this back when I was a dj, when I was a full time musician. When I was younger I realized that to build wealth I need to earn outsized levels of income and invest it well for the long term.

So if you can, if you've got a decent income, you can get there through investing. Right? And you can also get there through luck, through investing in really risky assets like crypto. But you'll probably lose it. You'll, you'll, it's highly likely if you get there through those methods, you're almost certainly going to lose it. So the fast, well, not the fastest but the most sound way of becoming a millionaire, therefore then to backtrack that is to start a business, right? So if most millionaires own businesses, then okay, well we now know I probably need to own and build a business. So therefore you can answer that question. What knowledge do I need? Well, I need to learn business, I need to learn product development, I need to learn marketing and sales. I need to learn client acquisition. On, on and on, right? And then in fact I've literally just about an hour ago had a voice note from one of my one to one coaching clients who over the last couple of months I've helped him build basically a client acquisition machine. So paid ads, sales funnel, program, pricing, on and on. And he voice noted me earlier and he literally said, will I feel guilty because all I do is have loads of free time. I take some sales calls, I close some clients at $8,000, which is the price of his manifestation program, and I make money. And it almost feels too easy. And I said to him, yeah, but you've done the hard work though. You came to me and got the knowledge. Then you've used the knowledge to build the business. Now the business is built and it's working and you're making money, which is what you wanted in the first place. So don't be guilty that you've got exactly what you wanted. And now his next problem, so to speak, is investing all the cash because he's making 70, 80,000amonth in profit. And I said to him that is now going to start to add up. So soon you're going to have a quarter of a million in your bank account, half a million in your bank account, 1 million in your bank account. So to reverse this back to the title of this video, his circumstances now, he needs to start thinking like a millionaire, not business owner, but now investor, to keep that money and grow it for the future. So even people that are running successful businesses making great money, they still have thinking to do, they still have learning to do, they still have a long way to go. Because I guess the evolution is know what you want and where you're going, right? Understand the person that you need to be to get there, then understand the knowledge gap. So what knowledge do you need that you don't yet have? Then you find Someone who has that knowledge and if they've got a course, you buy it. If they got a coaching program, you join it. If they've got a mastermind, you go to it, you get the knowledge. And then when you've got the knowledge, you act on the knowledge and you do what needs to be done, you do the building.

Right? And then eventually you're going to have what you want, which is a successful, highly profitable business that makes you the money that you want. And this is another thing to think about. How much money do you actually want as well? Because that is similar to the destination. So there's a destination in life which for many people, to become a millionaire, own a successful business, then when you've got a successful business, it's, well, how much money do you actually want to make from it? Do you want to scale very far and make a lot of revenue but maybe not, not a lot of profit? Or do you not want to scale too far and have maybe less revenue but a lot more profit? Like my business right now, that's a different conversation. I won't get into that here, but the business that I run now is, it's pretty much all profit. My Profit margin is 90.8% right now and I'm doing about 300k a month, just above just below and taking home over a quarter of a million a month net profit, which is quite cool. So how much profit do you want? How much revenue do you want? And then when you start making the cash, because eventually, with the right knowledge and with time and with building, you're going to get it. And then when you get it, the next problem is, well, wow, I've got all this cash now. Leaving it sat in the bank is extremely unsafe. I now need to learn to invest.

And then the, the evolution continues. But just to rewind for a sec, because we're not here to talk about investing to build wealth, we're here to talk about becoming a millionaire in the first place. That really is the path that I've just explained there. So I hope that you wrote that down and if you didn't, I'll say it one more time. So understand what, where are you going? What's the destination? What are your goals? Let's say one of your goals is to become a millionaire. Well, you now know, like we've just discussed, most millionaires own businesses. So you need to own a business right now. You probably don't know how to build and grow and operate and scale a successful business. So that is part of the knowledge that you need to get, you need to go to someone who has that knowledge and get it from them. Right? Again, if they have a course, you buy it, coaching program, you buy it, mastermind, you attend it, whatever it is, go and get the knowledge that you need. And then like my mentor Sam, I wasn't going to say his name, but I've just said it. Like my mentor Sam once said, if you have my knowledge, you would be where I am. Well, when you get that person's knowledge, you can then go and start progressing towards getting to where they are. And then it's just time. It's just building, learning, growing, waiting, being patient. Then eventually you get there. Just like my client Victor, who I mentioned earlier, he's now there and now he's making that 60, 70, 80,000 pounds a month in net profit with his manifestation offer. And now he's got to invest that to keep the money, build the money, grow the money to build wealth for the future. And now his next step is going to be now bridging the knowledge gap between 1 million and 5 million and 10 million, depending how far he actually wants to go. Right. And this is another question that should be on his mind right now is, well, I'm very, very, very close to being a millionaire. It's a matter of time. I've got a business making me almost 100k a month profit. How far do I want to go? And I actually said this in the voice note earlier. I said, dude, how far do you want to scale? Do you want to chill now and just keep making this amount of money? Do you want to scale further? If so, we need to think about this thing and then this thing and then this thing and vice versa. But fundamentally, making money, a lot of it is beliefs. A lot of it is beliefs. I remember I had a client come to me a few weeks ago and he said to me, well, I want to start a business, but I just don't believe that I can do it. Is it really real?

Is this. In fact, he actually asked me to prove to him that this stuff was real. I logged into my American Express, searched ads, Facebook ads, YouTube ads, and I showed him how many millions of dollars that I've spent on ads. I actually showed him the statement inside American Express, my gold card.

But anyway, that's, that's, that's not important. His problem is belief. It ain't building a business because I, I can show anyone how to build a highly profitable business, no problem. You know, give me some of your time and some of your energy, go through my Program and let me do some coaching calls with you, and I'll show you exactly how to make hundreds, hundreds of thousands of dollars. No problem at all, because I've done it over almost seven years. I've made almost $25 million. I know this stuff like the back of my hand. I can give you that knowledge no problem. But.

What do you believe?

Do you actually believe? I mean, what do you believe? You should start thinking about this. Because if you come to me or any. Any coach, any mentor, whoever.

And you are maybe thinking about working with them, well, you have to have certain beliefs in place. Because quite frankly, if someone comes to me and we get on a call and they say, will, I really want to work with you, and I want to learn what you know so I can build a great business. But I don't know whether it's really going to work or I don't know whether it will work for me or is this stuff really real? Is it actually true? Is it really doable or anything like that. I always stop them immediately and just say, whoa, whoa, whoa, whoa. If you come in with those beliefs, those beliefs will manifest, right? It's not just about the tactics, the strategies, the tips, the building, the construction of the business. But beliefs manifest, right? And maybe I should start making my clients go through Victor's manifestation program first.

But this is why I tell people to plan. Because when you're very clear what you want and where you're going, that's the foundation. And I know that it can feel weird. I know it can feel unrealistic sometimes to, like, maybe you'll go away from this video and write down, I want to make a quarter of a million a month profit. And right now you're making 3,000amonth in a job. That's. That is a big.

Way away.

But it can be done, right? And this is the reason why I make these videos. Because hopefully you can see I'm not special. I'm not particularly smart. I'm not. I don't have anything different to what you have. I'm a person with a brain and with time. And I've just made. I've made certain choices. And this goes back to the. What we were talking about earlier. The decisions that you make lead you down a path. And you can make good decisions, you can make bad decisions, you can make no decision, right? I have a book that you can buy for like £9. It's disgustingly cheap, and everything that I've ever learned is in there. You can buy that if you want to. You could not buy that if you want to. But if you buy it and you read it, you're going to learn things from a multi millionaire that you can use to become rich, right?

So you could attend the Mastermind that I'm attending on, on Saturday and sit in the same room as me and 20 other millionaires if you could afford it. It's $3,000 actually, very, very cheap. The Mastermind I'm going to Saturday. I actually don't know why it's so cheap, because the guy's very high level entrepreneur. But that's his problem, not mine.

You know, you can buy your way into rooms full of millionaires if you've got the capital. And if you don't have the capital, you can decide to save it up. Might take you three months, might take you 12 months, but you can decide to do whatever you want to do.

So.

It's all just decisions and time. Because all that I've ever done is.

I've been conscious of the fact that, look, that person there, whoever it is, they are making 35 million a year and I ain't. And I want to. So I want to ask them questions. I want them to teach me how on earth have they done it, what do they do every day, how do they run the business, how do they operate it, how did they start it, what's their vehicle, what are their numbers, how big is their team, what's their product, do they have multiple products? How do they invest their money? And I just go to these people, pay the money, learn everything I can and then just do really what they have either done or what they tell me to do. And I just do it. And that's the only reason that I am sat here today in Dubai.

Just, just exactly where I am. It's just a product of get knowledge, take action, get knowledge, take action. And I'm still doing that to this day. I'm going to go to Bali on Saturday or Friday. Technically I'm going to go to the Mastermind. I'm going to get knowledge, then I'm going to take action. That's it. So that's really the equation. And largely that is what I've learned both from some of the millionaires and billionaires, technically, if you include Warren Buffett, that I've been able to learn from, read their books, buy their courses, join their masterminds and soak up their knowledge. Right? And that's really the framework that I see in my mind. It's like plan your destination, plan your goals, plan who you need to be to actually get there and make it real, understand what knowledge you don't have, go and get the knowledge. When you've got the knowledge, you take action on the knowledge, you be patient, you do hard work and then you get everything that you want in the end. Or that's. That's been my experience over the last seven years and I know that that's been exactly what many, many, many others, pretty much more or less all of the millionaires that I know have done. Because the reason that I know that is because every person that I know, that's high level. I either met them in a mastermind, I attended it and met them, or someone that I met from a mastermind, invited me to a dinner, invited me to a yacht, invited me to a coffee and then I met other people through them. So my entire network spans from masterminds. And I know I can't wait to go on on Saturday because I know there's going to be famous YouTubers there that I've always wanted to meet. The guy that runs it, I've always wanted to meet.

So I am basically paying to get those connections and get that knowledge and I'm going to synthesize it, take action on it and keep moving towards my end destination. Because there's more that I want to achieve in life. There's assets that I still want to acquire, there's. I want to start a venture capital firm in the next few years and stop providing coaching and that is my next kind of season.

And on and on. So that's what I've learned. That's the framework that I hold in my mind and I strongly suggest as a next step, going away from this, there's a few things that you can do and take action on and start moving towards now. One is the 20 goals list that will start to give you clarity on where you're going and just, just be honest and open with yourself. You know, if you want to be a millionaire, put it on there. If you want to be a bloody billionaire, put it on there. If you want to buy a 5 million pound mansion, put it on there. If you want to live in a certain city or a certain country or if you want a certain car, right? So one of my. This is not on my goals list but on my alchemy of self vision board I've got a Range Rover Velota and when I get back from Bali I'm going to go and buy it with cash and I can't wait to do that. It's going to be a great day can't wait to do that. It's going to be amazing. I might even make a YouTube video about that, which could maybe be cool. But.

You'Ve got to know what you want so that you can go and get it. Because if I didn't know what car I wanted, I'd just be like, lost. I'd just be like, well, I could get a Ferrari, I could get a Lamborghini, I could get a Range Rover, I could get a BMW, I could get a Mercedes, right? And then you can't make decisions. And again, it's the decisions that get you to where you want to go. And you can't make the decisions without knowing where you want to go. So where do you want to go? Then the decisions will become clear. The knowledge gaps will then become clear as well. And then you can, like, plug the knowledge gaps.

And get exactly what you want out of life, whatever that is. I want to just leave you with one more thing that, that I've personally learned and that I wish. I wish I knew sooner. And that is, and this is a firm belief in. In my mind, anything is possible. If another human on earth can do it, I can do it. I've just got to get the knowledge from them. I've just got to do what they have done to get there. And I've just got to be patient and put in the time and put in the work. And if they can do it, I can do it. I 100% wholeheartedly believe that. And that's what drives me to keep building and keep learning and keep growing and also to keep giving back to you guys as well. Because another thing I've learned is if you don't truly help people, then life is a kind of a pointless.

Journey. It's not just about achieving what you want, but for me, it's about helping other people achieve what they want as well. That's a big part of my fulfillment, personally. Like, there's nothing better than when I get a message from a client like Victor, who I mentioned earlier, and they're like, will. And you know, you've done exactly what I needed you to do. You've helped me build an amazing business. I'm making more money than I know what to do with. And now it's another thing that I love is investing capital and growing capital. Now I get to help him with that as well, which is super awesome and fulfilling for me as well. So that's how to think like a millionaire.