Why not just retire if you’re a millionaire? Why keep working?

William Brown (creator) answers why he continues working despite being financially independent. He explains he recently sold his E‑learning company for a multi‑seven‑figure deal, already had high seven‑figure cash and debt‑free real estate, and could retire but chooses not to. He planned to slow down (coaching, writing, making videos for fun) but a recent viral YouTube video (92,000 views in 11 days) drove 400+ calls and over $200,000 in cash revenue in ~11–12 days, pulling him back into building and coaching. His stated reasons: passion for building businesses, enjoying the work (so it doesn't feel like work), and a desire to add value and help others. The video ends with a CTA to book coaching/mastermind calls.
Questions this video answers
December 24, 2023.
Sold to a private equity firm for multi seven figures.
High seven figures (after tax).
About 92,000 views in 11 days.
Over 400 calls booked through his website.
Chapters
Hey guys, it's Will. And in this video I want to answer the question, if you're a multi millionaire, why not just retire right now? I've been getting this question.
A lot.
Recently and one of my buddies, Jay just asked me this question again this morning. So we were in the gym together.
And he said to me, you know, why are you still, you know, working and.
Going so hard and feeling so focused, you know, why not just turn everything off and go and.
Do whatever and stop working and retire, right? And a few other people have asked me this recently, so I thought, look, let me just make a video hit record and just be honest. So if anybody asks me this in the future, I can say just go and watch the video and the video. Will, Will explain Now just to give you guys some insight into where I'm at right now, just again, kind of steer this video in the direction of context. So for those that don't know, I recently sold my E Learning company to a private equity firm for multi seven figures. And if you like, if you don't believe me, by the way, you can go to Google, type in William Brown Forbes and you can read the press release all about the company and who I sold it to and how much we sold it for and all of that stuff. So go and check that out if you would like to.
Now even before I sold the company, I was a multi, multimillionaire. I own, you know, multiple millions of real estate outright with cash, no mortgages, no debt. I have no debt. I own this apartment that I live in, which is my dream apartment and I bought it with cash. I've got high seven figures in after tax cash. So if I wanted to stop working now and retire now, I could. No problem, no problem. I could live off my passive income for the rest of my life and not even touch my cash.
Now.
After.
Selling the business, my plan was to kind of chill. Basically I wanted to do some business coaching, make 30, 40, 50k a month, you know, on my own, no team, no staff and just, you know, relax, work on the book that I'm writing, work with great coaching clients that I love. You know, I love helping you guys that I work with to build great businesses, make tons of money, change your lives, impact the world, share your knowledge and value and skills with other people and it's just so good, it's so easy, so fun, so fulfilling. So I thought, I'll do a bit of that. I'll have seven, eight, nine clients and just chill.
Now that changed a lot recently.
And it's down to it happened very naturally, which is great. So one of my favorite things to do in the world is to make videos. I've been making videos since I was very young. I used to make skateboarding videos when I was young, graffiti videos when I was young, music videos when I was young, just for fun, just for fulfillment. So I thought, as part of my plan, I'll do the business coaching and I'll make YouTube videos for fun, you know, and if I make money, awesome. If I don't make money, I don't care, because I don't even need more money. You know, money is solved money. I don't need any more money for the rest of my life, you know. Now, here's a paradox for you. Whenever you need something, it's typically really hard to get. And whenever you don't need something, it just flows to you. It just flows to you. One of my mentors once said to me, if you can get to the place where you've got a few million real estate, a few million cash, and you own where you live outright and you no longer need money, that's when you'll make the most money that you've ever made in your life. And it seems that that guy was right, because I uploaded a YouTube video last week all about how to make 10,000 per month. Actually, way beyond 10k. 10k is peanuts in the online education world.
And that video very quickly jumped to. I mean, it's got 92,000 views now in. In 11 days, which is just insane. And if you found me through that video, I love it. Thank you so much for being here. Thank you for subscribing. And I'm going to use this channel to give you as much value as I possibly can to help you as much as possible. So thank you for. For being here. And man, that video, as much as I love the views, it's been overwhelming. It booked me over 400 calls through my website. So many that I've had to cancel so many of them just because I physically don't have the time to take them. And I'm very sorry about that. A few of you have. Well, I say a few of you. I mean, I've done over $200,000 in cash in the last 1112 days from that video alone by welcoming people into either my Mastermind event or my private coaching. So it's been a very wild 1112 days, exciting and a great problem to have.
But just. I did not expect it. You know, it was like, it. It was not the plan.
So now I'M kind of being cast, well, not cast because I'm doing it by choice. I mean, if I wanted to turn my calendar off I could, but I'm being cast back into building another business it seems. And that's fine by me, you know, because business, building businesses, talking about business, it's my number one passion in, in the world. So I don't mind it. But it's been a challenge, it's been an overwhelming few days. But let's come back to the question.
Why are you doing this? Why bother? Why are you, why are you doing eight, nine calls a day right now when you could be sat on a beach? Why are you welcoming in new coaching clients and helping them build, you know, 10, 50, 100k a month online education businesses and giving them your one to one time and bringing them to Dubai for the in person mastermind event and on and on. Why don't I just turn everything off and go to Bali or Thailand or.
Just stop working?
Now I've been thinking about this for the last couple of days and the conclusion that I came to was the following. So people who hate what they do.
Want to stop doing it and retire, so to speak.
People that love what they do are already retired because they don't. They might work, but technically they don't work. Because if it's fun, it's not work. So if you love what you do, work is not work. If you hate what you do, work is work.
And usually, in fact only about seven or eight people have asked me that question, why don't you retire?
And every one of them.
Either, well.
Every one of them doesn't love what they do.
So some of them have just everyday, everyday jobs and obviously they want to stop bloody doing those who, who the hell wouldn't, you know? So fair enough.
And a couple of other people are entrepreneurs, but they're not really where they want to be. They don't really like the business, they're not making the money that they want to make. They don't have peace, they're not fun and it's a bit of a challenge. So again, they kind of would like to stop or change or something like that. So usually it's, it's people who hate what they are doing that say to me, why don't you retire? Why don't you stop? Why don't you chill? And it's the people that love what, what they're doing that are like, oh, that's will, you're doing what you love. Carry on.
So it's an interesting one now, for me, when my buddy Jay said to me this morning, you know, why don't you stop? I said to him, what the fuck am I going to do if I stop? What am I going to do? Like, I can sit on the beach and I'll be bored in two hours. I can go for a walk, I can go to the gym, I could go on a holiday, but I want to work. I feel like I feel two things. Number one, I feel a pull inside me to build.
And, and, and add value. I know that sounds so cheesy, sounds so cheesy. Add value. But I genuinely feel a pull to, to share what I know and what I've learned to help other people. Because I'm, I'm, I'm in a, I'm in a very lucky position to be where I am right now. And believe me.
Believe me, ma', am, I am thankful. I am very, very, very bloody thankful to be where I am, where I'm at right now, man.
But I want to help other people get there as well. And I remember about. So last year, October, November, I was sat downstairs having a coffee in the cafe with my journal. And bear in mind, I'd pretty much completely removed myself from my, my E Learning company that I just sold.
So I wasn't doing much day to day, and I was feeling the boredom and the lack of purpose and the lack of drive. And I wrote in my journal, and this is an exercise that you guys can do as well. Get a piece of paper and write down, if money didn't exist.
What would I do with my day today? What would I do with my week this week?
And it's my belief that what you want to do with your time in your life, if money didn't exist, that is what you should be doing with your life.
In my opinion. And I wrote down, I love talking about business, I love building businesses. I love, you know, constructing teams, building products, making sales, adding value, seeing clients get results, seeing. I love building, you know, and I love helping people with their business and strategizing and making it happen, developing an offer, you know, let's. What, what's. What sales process do we build? How we, you know, it's just, it's. It's exciting, you know, it's. I, I would say it's my number one passion in the world. Now. This may change, you know, maybe in two, three, four, five years. Maybe I don't like doing this anymore. Maybe I want to be an author. Maybe I want to be a, I don't know, singer, comedian. I Think I'd be pretty good at that because I think my jokes are very funny. No one else does, but I think they're funny. So maybe not a comedian, but you know what I mean? So things change. But right now, this is what I love. This is my passion. I want to do this. I wake up excited. I woke up this morning. This sounds so gay. I probably shouldn't tell you this, but I was like singing in, in the shower and I just caught myself doing it and I was like, me, I'm happy, man. You know, I'm just really happy and focused. And the good thing is I can pass that on to you guys in this video. I can pass that energy on to you. I can pass it on to my coaching clients. I can pass pass it on to my Mastermind clients. I can share what's got me here to help you guys get there as well. And I'm going to give away as much for free on YouTube. I know that some of you are not in a financial position to buy, to invest in my coaching, to invest in my mastermind to, you know, that's why I'm writing the book. I'm going to give the book away for free to help you. You don't even have to buy it. It's free. Just pay for the shipping and I'll send it to you. So I'm doing as much as I can for you guys and I genuinely mean that. Now I do some business coaching and it's not free. It's quite expensive because I value my time. My Mastermind event, very expensive because I value my time. But I'll give as much away for free outside of that as I possibly can. So that's the answer to the question. Guys.
I've just realized, I've waited about 10 minutes, I've had this coffee in my hand. I haven't even had a drink of it and it's almost gone cold.
But that's the answer to the question. So.
There you go. And hopefully you guys can get to this stage and hopefully you won't want to retire because you will have found your passion and then you'll just want to put money behind you.
And go and do your passion, basically. So that's it. Anyway, I've got a coaching call in 30 minutes, so I will wrap this here, guys. And if any of you do need help.
With starting, building or scaling an online education company, I'm going to put a link in the description of the video. You can book in a call with me. Just a caveat to that. I am having to hire a buddy of mine to come on board and help with the call volume. So it may be me that you speak to. It may be my buddy that you speak to. He's known me for a very long time. He watched me build the E Learning Company. So whether you speak to me or you speak to him, we can both kind of have a great conversation with you and help you. And if you need the help, you can come on board and invest in having me coach you one to one. And it will be me and you, or at the very least we can have a chat. We can kind of steer you in the right direction. You've got a coaching call out of it that adds value and helps you move forwards and build and grow. So I really hope that helps. Guys, thank you for tuning in as always, and I'll see you back here soon.
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