The Power of Thought and the Placebo Effect with Legendary guest Don Cannon...Ep 20

A recorded conversation (YouTube episode) hosted by Armand Kadima featuring producer/entrepreneur Don Cannon. The discussion weaves Don Cannon’s 25-year music-industry experience and mentorship ethos (including his Tomorrow App marketplace for creatives) with broader themes of conscious evolution, the power of thought/placebo effects, health beliefs, and community uplift. The speakers mix personal anecdotes (Philly upbringing, mentorship, financial/philanthropic examples) with reflections on mindset, manifestation, and practical tools for helping creatives monetize skills.
Chapters
Oh, what up? What up, good people.
Indeed.
Conscious intercourse.
Right?
Conscious intercourse.
Another again. Another again. You know, when we consciously intertwine and share our experiences to accelerate our spiritual evolution.
Absolutely.
Right, Absolutely. It's all about the peoples. It's all about elevating, sharing experiences and.
Wisdom to help, you know, get us to higher understanding of who we are.
Yeah. People awaken our inner being. Right, right. That, you know, that God is within us, you know, the higher self.
Right.
That, you know, everybody don't have, not everybody's comfortable having in the community.
Right.
That's what we do. Put it out there.
The things that people don't want to talk about. Right.
The things that bring pain, bring triggers that trigger trauma.
Yeah, trauma, triggers, you know, that's what we do. We have good conversation with good people, you know, you know, who don't mind sharing and, and, and, and, and helping us with this mission.
Definitely, definitely. Yes.
And speaking of that. Right, and speaking of that.
Yes, yes, yes, yes.
We have an awesome guest today who's going to help us do exactly that. Who got some wisdom and some deep dive.
Right.
Knowledge and some experience on some things. Right?
Yes. Ascend.
Right.
This, is, this going to be interesting. Right?
Who we talk about, Aran, who we talking? Who we got in the building today?
Got my man Don Cannon in the house.
Don. Canon. Canon.
Appreciate you having you, bro.
No doubt, bro.
Man, this is up.
What's up, man?
Yeah, it's a great day.
Absolutely, absolutely legendary.
For a minute.
Most definitely. Right?
Yeah, we'll talk about this for a minute.
Yeah, we've been chopping it up for a minute about, you know, having you on and come and just share your wisdom, your insights, your experiences, you know, you know, and how, you know, that intertwines with, you know, all of our collective spiritual evolution.
Right?
Yep, that's right.
Yes. You know, for those few people out there that don't know about you, man, just tell us a little about you, who you are, and, you know.
Oh, man, I like to. I don't like to say I'm old because my brain don't hear it, but I've been around a little bit longer than a lot. A lot of people think I have, yeah. Been around 25 years doing this in the music business. I started somewhere around 2001 in the clubs in Atlanta and doing, like, Whitney Houston's birthday parties and Shaq's birthday parties and just all the way up to, you know, producing some of my, you know, first records with Young Jeezy and Jay Z. Oh, wow. And you know, and just moving around, man, all the way into now just having my own artist, my. My own establishment, and moving to the next levels of, you know, tech and music, which is, you know, I started app called Tomorrow App.
So those are.
Those. Those are the things that we're moving into.
You said a tech app?
Yeah.
Okay.
Yes, tech.
Tell us a little bit more about it.
So it's a marketing place for creatives and clients to meet. And basically it started off with us trying to help creatives make money and stay in their field. And what's happening a lot now is that creatives. So I had this pain point. There's two pain points. One pain point was when I was going to speak to people, they would ask questions. At the end, they raised their hand and say, yo, so how do I get on? And I always didn't have a right answer for it. I always be like, man, just keep working hard. Are you gonna get there? That just feels like a flee off answer. You know what I mean? So I wanted to come up with a concept where I can be like, hey, go here. Okay, that's where.
Here's the blueprint.
This is what you do. And then another one with Kayla.
Yeah.
Which started with her friend during Doordash.
Okay.
And she was a stylist and she was doing these movie sets, but the jobs were not consistent enough, so she had a door dash to make money. And we're just trying to get people to stay in their field, help their dreams go through, and just give them a little structure to their business as well, a pay schedule. You know, most creatives get burnt out of money or they have to get on like a, you know, a net 30 or net 50 and don't have enough to pay rent or whatever they have to do.
Right.
Just to get them in a space where you get paid as early as tomorrow. So that's where the whole thing started with us and initially started in, like, a bigger space where it could be a water company, it could be somebody that makes paintings. But as I was moving out in the world, everybody wanted to know about music and music business.
Right?
So I was like, hey, we need to make a pivot into the music business so that I can help, you know, explain to people exactly what it was like. I can't really help somebody that's manufacturing candy because it's just not my world. But I know how to do it within music.
Right?
So that's just what the app is about.
Okay.
It's just a new world. You know, it's tech so you're dealing with technology all the time. You're dealing with education, how to get people into this, this space, to be able to use this to get their money, to use it as a portfolio, to show off their work.
Right.
So, you know, that's basically what it is.
That's dope. Yeah, yeah, that's. That's real.
Like, one of the things that I always said is, like, helping people monetize their talents.
There you go.
There's a lot of people that are talented, but they just don't know how to actually, you know, monetize it because, you know, that's what a coin starving artists comes from. Like, these artists are talented, they're dope, but they're starving because they don't know how to truly monetize, you know, and get exposure to get, you know, people to find them too.
And some artists really want to focus on just their artistry.
Yeah.
Sometimes when you get caught up into the business side of things, it really takes attention off your art.
That's right.
So you need a team. You need people like yourself.
That's right.
To help God and, you know, facilitate these things.
That's giving back to the community. You know, I don't want to leave out this game. Taken and not given. So be given.
That's right.
Yeah.
And that's awesome. You know, we talk about, you know, the evolution of hip hop and, you know, and. And just. And that not just hip hop as a genre of music, but just as a mentality. Yeah, Right. And it's a fine example of that. You can take that and do so many things with that because that's where it comes from. That's like. That's the startup.
Right.
You know what I mean? And helping other people see that is. It's bigger than that. It's culture.
That's right.
You know?
That's right.
So that's.
That's a way of life.
It's a way of life.
It's a culture. That's why you said you got to give back, because there's people here that, you know, that are working and trying to feed their families and provide for themselves. So this is kind of creating a, you know, whole ecosystem, another term.
Right, right.
So you could actually, you know, support people behind the culture. Right.
Still doing what you love to do.
Right.
Yeah. I think it's God given that I was. I was blessed with the talent to past creating and be able to handle business. That's right. That's a gift in itself.
Okay.
So when you're handling a Business, and you're dealing with people that don't have that talent, but they have the other things. You definitely want to help as many people as you can get to that level.
Okay.
You know what I mean? Like, it's hard enough being able to draw and trying to turn around, like, hey, you like this, right? You know what I'm saying? And some people don't have the salesman for. For it.
They don't have the personality for it.
There you go. And social media has spoiled us in that space where we've. We invited everybody to look at this painting, and then when it's time to buy, it's like, just look at it on the Internet.
Right?
Yeah. You know what I'm saying? So I'm trying to exactly turn it into monetizing for us, especially being a person of color and black, just being able to help us get there. You know what I mean?
That's right.
Yeah.
That's. That's. That's what's up.
Yeah, that's very conscious. Yeah.
Yeah.
Very conscious of you. Because, you know, there's. We need, like, leaders such as yourselves. You know, those are those pioneers that are like, you know what? I've had opportunities. You know, I figured it out. Like you said, you were blessed with the gifts to be able to, you know, be where you are, but now it's like figuring out how to give back to the community, you know?
Yeah.
That is powerful.
Yeah. A lot of. A lot of our. A lot of the people we looked up to. And I might be speaking from an older space. Martin, Malcolm.
Yeah.
Marcus Garvey, Stevie Wonder, all these guys, like, even up to today, they still hold a certain morale. And like, even today, I had a call about Stevie Wonder. We used one of the samples for. For a record we had with Nipsey Hussle.
Okay.
And it got denied today. And it got denied because Stevie went to Sony for the clearance and say, hey, we don't use any records that are derogatory, have cuss words, anything, if they can clean the record up.
Yes.
I allowed to be cleared for the pride. And it's like, that's the type of stuff that we still holding on to. I was speaking to another young lady. She was wearing long skirts, and times have changed. But I was asking her, why do you wear so many long skirts? Yeah. In the field. And her whole thing was, hey, as a black woman, I'm still fighting to get the respect of men in business. And that answer really threw me off, off course because I went into a whole. Yeah, I Went into a whole thought process. Yeah. And I just wanted to know because, you know, most women that are working in. In our. In our. In our business. In the music business. Yes. Are stronger women.
Yes.
And they do as they please, whatever they want to do. And I'm used to that. I'm used to it coming off that. But I'm. I'm also not used to, outside of the business, women trying to still break barriers and having to. Having to go through that just because of, you know, to look down upon that is happening, you know. Yeah. So that was an interesting kind of thing.
Yeah, it is. It's interesting. You bring that up in, you know, today being, you know, first day of March of, you know, Women Empowerment Month.
That's right. Yes, it is.
I brought it up, though.
I literally had a conversation with, you know, two accountant ladies friends of mine, you know, one CPA and another, you know, cma, and they were telling me the same thing because, you know, in accounting, you have the big four, like, the big four enterprises.
Right.
Kpmg, Nurse Young and such.
Yeah.
And they were telling me how women. Because typically, to get your CPA license, you take the test and you have to get, like, a supervisor to sign off on your license.
Yes.
They were telling me how women still have to, like, perform favors to actually get people to sign off on their licenses.
Oh, yeah.
Even though they're CPAs in these professional corporate America, you know, organizations, they still have to perform favors.
Yeah. As I'm growing, as I'm growing as a man, I'm thinking of. As I'm growing as a man, I'm starting to learn in the business as well. Yeah. One of these guys, his name is Saad. He's from Saudi Arabia. Yeah. And he's over there. And they're trying to build up, like, you know, movies, and they're trying to build up, like, the music business over there for all the talented artists they have. And he's dope, and he's just grinding it out. Grinding out. And I was like, man, you dope. I want to help you build that out there. Because some of the. Some of the stuff that, you know, they had the rules they had to live by so many years, like, women weren't allowed to drive. You know what I'm saying? Or, you know, kids can't do certain things or just it. The barriers are starting to break where laws are changing and things like that. And it's like, man, they don't have pr. Pro system. Pro system is how you collect your money and how we get to distribution for people to hear the music. I want to be part of different countries getting to that space. I want to help. Correct. Because that's again, you know, I grew up in Islamic, Christian type of space.
Okay.
Got.
And a lot of the stuff I'm doing is, like, I have to help somewhere. I'm helping here, but, like, who else needs help? You know what I'm saying?
That's what's supposed to be of service.
Yeah. So I've been wanting to just, like, go to different countries, but I just been building with my guy and, you know, he dope producer. I'm dope producer.
And.
And I just want to get over and just kind of help. Like, I see Swiss beats out there. He's helping. They brought Lil Wayne out there. It's just. It's just building up more things. Like, you know, it's just. It's different now. Like, you know, I mean, the way this world works, like, because it's global.
Right? Because there's a global evolution that's underway. You know, that's part of what we talk about on this, you know, particular program is the conscious intercourse. Right. Because we are consciously evolving. Right? Right. And we have to become aware of what's happening, and it's happening globally. Like, the technology, Internet has interconnected us, you know, from a global scale. Because before, you know, you were just living in your own little world. You didn't know what was going on the other side of the world.
Right.
Africa.
Africa's on fire. Like, so many emerging African artists.
Everybody taking over, man.
Incredible. So, yeah. And I feel like music is the one thing that connects everybody.
It is. It's that universal language.
You're sad. You can listen to something that'll change your life in one second. Mad. It'll change your life for one second. So I feel like we need to start connecting these dots and building olive branches so people have those abilities.
Like, it's.
It's like seeing people not have any tools to make nothing is whack to me.
Yeah.
So I'm just. I want to be a part of, like, you know, that's going to be. My philanthropy is just helping people get there. I never wanted to be like, here's $10. Yeah. You know, I mean, here's a hundred dollars. I wanted to give you the tool to make.
There you go.
A hundred thousand dollars. You know what I'm saying? So that's just me. You know what I mean?
I love that, man, because it's like, you know, he says you lead a. A horse to the water that you can make him drink, right?
Yeah, yeah. And it's the other one's. The other one you take. Take somebody to the fish. Fish.
Oh, yeah, yeah, yeah.
Give them fish they can eat, but you teach them how to fish, you know, forever, right?
Yeah, yeah. So these are like that. No, close enough.
It's close enough, but, yes, that's it. Give them the tools. Give them. Give them the tools.
Y. Yep.
You know, to use them and to teach other people how to do. That's what it's about. So who. I mean, what people in the industry do you personally look up to? Has there any. Has there been anyone who mentored you who, like, helped you through it?
Yeah, it's been a few people. No. ID Was a legendary producer. He came up with Common.
Yes.
Mentor. Kanye West. He's one of the guys. I don't call him a mentor. I call him more of a. My brother.
Okay.
Family member. Right. And you know, how you sometimes. I'm not saying all the time. You have older brothers, they teach you the ropes, right? Yeah. When you have, you know, younger brothers you can learn from or older sisters that show you things. I look at him as, like, one of those guys, and. And, you know, he's taken risks and did things before I got there.
Okay.
So he's like, yo, listen, I did that before.
Okay.
You know what I'm saying?
Right?
Or, yo, I'm gonna show you how to do that.
Yeah.
And the same thing with me, he learned, like, yo, so look, I can't. I don't know how to market this. And I'd be like, yo, that's how you do it. So it's like, you know, it's a shared process of, you know, Game of Thrones honor.
Right?
Type type thing we got going on. So he's one of them. Let me see. I listen to some people, but for different things. I may listen to Rick Rubin for what he's doing on the mentor side.
Okay.
I listened to Quincy Jones for a mentor side.
Oh, yeah. Oh, absolutely.
Legendary. Right?
There's a couple basketball players that know exactly what they doing. LeBron is probably one of them that I listen to. Carmelo's like, one I listen to. But, yeah, it's just. It's just a collective of people.
Yeah.
Like, you know, I never had a real conversation with Jay Z, even though I've done records for him. But in passing, I know if I have a con, you know, they had to do the take 500,000 on dinner with Jay Z. Yeah. You know what? I mean, the conversation with me and him will be a good conversation to have because, you know, I have, I have a lot of questions about climbing the ladder as, you know, a black person, most young men, and how to, how to, you know, bob and weave.
Yeah.
You know what I'm saying? So.
Yeah.
Yeah. I listen to a lot of people. Like I. And it's, and it's, it's crazy to say because I can learn from somebody right here.
Yeah.
You know what I mean? That's just. I pick up. I'm a sponge. I just pick up on things.
Yeah. You know, that's what's up.
Yeah.
So what do you think empowers you with that, that, you know, that mindset, that mentality, to know that, hey, I could learn from anybody, you know, to, to not be so arrogant as to, you know, look at somebody and say, hey, you know, they have nothing to teach me. Nothing.
Being hard headed when I was young.
Okay.
Yeah. When I was young, I had a temper. I got a lot of trouble. I went to fight, I was doing things. Only thing I didn't steal was steal cars and all that. Anything else? I was crazy, you know? Yeah. From Philly.
I'm from Philly.
Oh, yeah. Okay.
Yes. Yeah. So.
So that's just what, you know, just being in those neighborhoods. I grew up in West Philadelphia.
Okay.
My mom was always the one to try to get me to go to different neighborhoods. So I went, I would go to like South Philly.
Okay.
And, and when I went to South Philly, it was like dangerous, you know?
Yeah.
It was two different parts. The so called mob was there and it was just, it was crazy. And I was just starting to play basketball.
Yeah.
And I think that I, I kept. Carried that all the way to college and I moved around and I was like, that was the shit. You know what I'm saying? I was like, man, I'm from Philly.
Yeah.
We could do any state, right? We could survive. Yeah, we can survive at any state.
Make it in Philly, you can make it anywhere, right?
Period.
Right.
Philadelphia, Pennsylvania.
There you go.
You can make it.
That's right. That's right. That's right. Yeah. Yeah, that's right.
A little bit around the block.
Yeah.
So funny.
Yeah.
So that's what, that's what made me like I am. Because I came to college, you know, I got in some trouble. I went to jail twice.
Okay.
One of them was like running out the restaurant at ihop, you know what I'm saying? One was like a panty raid or some Weird.
Wait, what?
They had a panty raid at school. You know, I was on some Philly raid. Right, right. And he wound up, I ain't going to panty raid. But what happened was one of the guys tore up a dorm and he was tall, light skinned. So all the ladies said was a tall, light skinned guy came to the dorm and messed up.
And he was profiled.
Yeah. So I went to, I went to court. And then, you know, when I, you know, when they had the judge, she was like, he's not the one. I'm like, yeah, I was in, I was in the jail for two days for this. You know what I mean? So, you know, once you start seeing that and then it don't. It also helps to, to be an AUC center because when you had those schools directly outside, straight up is the hood. You know what I mean, man, the.
West end is straight gutter.
You have projects on the surrounding, all the schools.
Yeah.
So when you're leaving out and you're seeing the struggle, it's like, bro, you better, yeah, you better tame your attitude. How you move like, like you can't be out here.
Like you could be touched easily.
That's all I'm saying. So then, you know, they were homeless people. Yeah, they were like, you know, we start seeing, you know, older ladies that's pushing carts, dudes wanting money. We didn't have the money to give them, but it was just like we knew them now, like Chicago was one of the guys that was out there, he was just homeless forever, but he became one of the homeboys of the school. So everybody's like, Chicago on campus, you'll throw him a cookie or something, you know what I'm saying? Years of that will lead you to be like, you know, and then I slipped up a couple times. When we first got our, you know, big money around 2005, and we were just rolling and rolling, rolling. You know, we started not liking each other. The money made us part. You know, all those things develop into, yo, what you gonna do with your life, bro?
Right.
Like, you know what I mean? How you gonna treat people? And then, you know, I softened up a little bit. You know, coming from Philly, the word soft is a terrible word. It means that.
Yeah.
You know, I mean, and it means that you pretty much sweet.
Yeah.
You know what I'm saying? So I pretty much was like, hey, man, soft ain't a bad word. You can be, you can be soft and still be alpha male. You just gotta really be able to, to do things within your Reach straight up, you know what I mean? So that's where I became a little bit more humble and just stayed in that space because it's like, man, you can learn from anybody instead of being.
Retarded, you know, that's really, really powerful, you know, because you. Drops a lot of nuggets there, you know, especially about the facet of being soft. Yeah. As an alpha male. Right. You know, unfortunately, you know, the society and how we've been conditioned and brought up is that, you know, as a man, you're supposed to. Supposed to be hard, right.
Yeah.
You're supposed to be this, you know, gangster. We watch movies to see all these, you know, hear gangster rappers.
Right.
It's all about being hard, you know, you know, rigid. Right. But ultimately, you know, life has shown us that things that are hard and rigid break, you know, easily. Right.
Like a.
Like an oak tree breaks in the storm.
Right.
And technically, you know, things that survive and last long are everlasting or soft. You know, like palm trees, they can, you know, when it was storm comes in, they're, you know, they can, you know, they're flexible. Water, right?
Exactly.
Said be like water.
That's right.
Yeah. Being soft actually allows us to, To. To. To. To. To propel further, to live longer, to last and adapt and evolve. Yeah.
Again, being from Philly, it's just. It's tough because a lot of the stuff comes from our childhood trauma. You know, I woke up, I. I grew up. I saw dead people from 11 years old to 15, you know what I'm saying? So you see those things, you could either be desensitized and be hard all the way, but then you grow up, you meet females, you can't really progress in a relationship because you can't open up. You know what I'm saying? So that requires having a soft side to be able to say, hey, I'm in this space because I saw this when I was younger, or this happened to me, or my family members don't treat me the way I want to. Or I didn't, you know, I didn't. I didn't do well in school. That bothered me. Or like, my family has high expectations. So when you're getting that space that allows you to be that person, like, I can come here and open up and be completely comfortable. Some people feel like they're dying when they're opening up. You know what I mean? So I wanted to be the person. I wanted to be the best me to identify everything that's happening correct in my life and why it's happening. If I don't like birds, I know why it happened.
Right.
I can't say I don't know why I like birds. That's the Philly mentality.
Right, Right. I just.
I can say I don't like birds because there was a nest in the tree that I went and a bird bit me at 11, and now I don't like birds for that reason.
Got you.
So I need to. I. I like to identify every little thing. Anything that bothers me. Why did that bother me? Oh, that's because of that.
Yeah. And that's that. Where's the root? Find that root cause where it come from. And a lot of it, like you said, it come from learned behavior, our parents, trauma. And they just pass on to us, and we don't even know. And we just keep creating and mimicking these behaviors.
Exactly.
You know what I mean? So, yeah, that's. That's. That's creating and repeating trauma.
And they're deeply in. Embedded in our subconscious mind. So they actually are driving our lives.
Yeah.
Constantly, every single day without us actually being aware of it. So that's what we talk about. A lot of times I've been conscious because being conscious of, like you said, your feelings, your emotions, your thought patterns, like actually understanding what's driving them, that you could be able to make consciously decisions on how you're going to move in life. Because it says by the time we're like, what, 30 years old, 95 of what we do is unconscious.
That's right.
Like, literally, we're just like, almost in the same way that a computer runs a program.
Yeah.
Or the other way around.
Yeah.
Program runs on a computer, however.
Right, Right.
The same way is how we as human beings are. When we get to a certain point in our lives, we're just unconsciously just moving, just doing things.
Yeah.
So you're treating people a certain type of way. You're having these issues with women or vice versa. Your, you know, your partner. Yep. You don't even know why you're doing them because you've been driven by, like you said, what happened 25, 15, 10 years ago in a scene unconsciously driving you. So we become a conscious of who we are.
Right.
We then can really create the type of lives that we, you know, we desire.
Yeah. That's an interesting statement, because I just learned that with my mother. She calls me, and when I get on the phone, the first thing she says is, what's wrong? And I'll be like, ma, nothing. Why did you say that? She said, well, you're frowning. No, I'm not.
No.
Yeah, that's a. That's a maternal thing. Like mothers and we feel stuff. Like it depends on what time you call too. Because if you call too late, it's like, hold on.
Right. 3 o' clock in the afternoon. What's wrong, Mom? That's how you greet me?
I'm just checking on you.
So I actually, on the topic, I jumped in and I asked her, I said, I want to get to the root of something. Why you always ask me what's wrong?
Yeah.
So she said we got deep. She didn't want to. She didn't want to say anything. That she got deep and was like, all I ever wanted for you was for you to have a great job, have a family and live well and be healthy. And you did all this crazy stuff and still ended up here.
Yeah.
I still don't understand how you did it and why. So she still has the fact that if I'm gonna be okay.
Yeah.
If I risk this, or I take this risk, or I do this. So you're speaking unconscious. Her conscious is basically saying, what's wrong? Nothing's wrong, Ma. I got up, I'm healthy, I jogged, I boxed. You know what I mean? I'm going to see Armand. Like, everything's fine. There's nothing wrong.
Yeah. Straight up.
Why you asked that? Why? I'm just asking. It's like, you know what I'm saying? You know what I mean? So I got to the bottom of that and hopefully we can move forward from the what's wrong? Like.
Yeah. Because I don't know, I say that to you since I was wrong, you say what's right.
Yeah. Be aware of our words, especially the power words, which kind of leads us to, you know, what we were talked about, you know, a few weeks ago, when you're not run into each other. Literally the power of the mind, right?
Yes, sir.
Because ultimately our words, our thoughts. Right. Although most of the times they're unconscious, they actually create the energies around us.
That's right.
They actually.
Our reality impact our reality, including our health.
Right. Our well being, our relationships, our spirituality. Like literally every. Our ability to make money and attract money. Like literally starts with how we think and on our mind impacts everything 1000.
That we see around us 1000%.
Yeah.
Right.
Whether we aware or not aware of it. So it's. It's up to the person that knows that they are a total sum of their thoughts.
Yes, sir.
Like literally, like we could all look at each other in this Particular point in time. We are the total sum of our thoughts.
That's right. It's tough too, because, you know, as a human, we're not robots. As a human.
Yeah.
We naturally are gonna think something bad. It's just natural. Yeah. But correct. I heard this line, I don't know where I was traveling, but I was in a space where it was some. Some big money meant. And a person told me, your mentality is your reality. Right?
Yeah.
And once I heard that, I started changing my reality because of what I was thinking. You know what I mean? And I don't mean I can just go and make a bad choice. Right. You know what I'm saying? It's just my mental changed into. I'll give you an example. In 17, 2017, they weren't. They didn't see. Well, 16, I'm sorry, they didn't know what Uzi was going to be as an artist.
Okay.
They just saw a young kid from Philly with pink hair or whatever they thought of him.
Exactly.
And my whole mentality was, build this up to be the biggest artist you can possibly make them. And they was coming in like, so what's going to happen in the year? I said, we're going to get nominated for a Grammy. It was like, bro, stop. What are you talking. Why you just saying anything? And top of 17, he was nominated for a Grammy. So it's stuff like that there. I said, oh, I'm in control on my brain. Yeah. You know what I mean? I don't make control around my surroundings. So I just say things like, I want this and I mean it. And then it just happens.
That's. But you mean it, though. Yeah, you gotta mean it. Don't just say it. Yeah.
You got to be convicted. You gotta be convicted.
And that's the difference.
You know what I mean?
Yeah.
A lot of people, the indictment of things. Things, you know what I mean? It's just where people wanna just say stuff. I really mean things I'm saying. You know, I'll tell about this story the other day. So some young kids in the studio.
Yeah.
And I was like, yo, we'll talk about all the bad things we've done. And I was like, man, every time when I was young, I used to pray like, God, if you get me out of this, I'd never do this again. Do it again. Right. But they go back to doing it. Right. Exactly. So in my later years now I'm here. If I. If it comes to that. It hasn't in a long time. If it comes to that I make a pet with God. That I'm really never going to do it again.
Straight up.
You know what I'm saying? You get me out of this jam from. Eat this candy. I'm good, and I stick to it because I believe in that. Creating a space in my mind to really manifest. Correct. Not doing something. You know what I mean? So that's just where I'm at. Consciously.
Yeah. No, no, that's real, bro.
Even down to health. Like, we were in a health space, just trying to, you know, get our lives right as we get older. They always throw this on you as black males. You're going to get diabetes. You're going to get high blood pressure. You're going to get cancer. Get checked out when you're 50 with your 52. Although I believe in some of it.
Correct.
I'm not gonna drain myself thinking about it. I'm gonna do the things that help. If you're saying this is going to help, that I'm going at that.
Right.
Right.
I'm going to preventative measures.
Right.
Okay. Well, maybe it runs in the family because everybody in the family kept doing the same thing.
Yeah. That's one thing I can't. When they say your family's history, I don't, like. I don't see that. That's like if. You know. I hate saying it, but my mom was. Let's say my sister was fat. Yeah. And my family's fat. That means I'm going to be fat. No, I'm athletic, Bill.
Right.
So it's not the same thing. But anybody that's older believes that. Well, your family history, you know, you gonna get it. Because your grandfather. Your grandfather smoked cigarette.
Our community is.
But that's the thing. The mind, the body is so powerful. The mind, you know, the brain, it's so powerful. I remember I read this book years ago.
Yeah.
Secret of the Ancients. And it talked about how the only reason we age is because we believe in aging. The concept of aging.
Yep.
Like, literally, your brain is like this genie in the lamp. And it's like, whatever you tell me is what I'm going to believe and do. So literally every day you wake up, whatever you tell yourself, your mind and brain is actually going to do that and create that as your reality. So we believe in aging because the body's really made to live eternally forever. Right. Because the cells replenish yourself every seven years, and the body, I mean, 24 hours, most certain cells regenerate themselves. Like.
Yeah.
Literally, you have a whole. Completing a New body every. Every seven years.
Yeah. I'm literally changing my thought now. I was with somebody. Yeah. And they was like, yo, so what's up? I said, man, I'm old. And you know what he said to me?
He said, you gonna.
He said, if you keep saying you. Oh, your body's gonna believe it. So I said, when he said that, it was so powerful. Me, I said, oh, snap. So I just stopped saying. You know what I mean? Stop saying that.
But also, also, the law of attraction, it's not even just what you believe in, is also what you fear.
That's right.
Because if you constantly thinking about it and it's on your mind, you're going to attract that to you.
That's right.
That very thing that you trying to prevent is what you're going to attract to you. So that's how powerful the mind is.
You know, it is. That's right.
It is. Actually, before we got on, we were talking about, you know, artists who have, you know, fell into poverty. Right. I wonder, did they have a fear of poverty even though they were wealthy? Yeah. I'm curious. Yeah.
Well, what I think, and I'm willing to challenge anybody that will challenge my statement. I'm willing to think that most creatives that go broke are people that don't care about money. They care about what they're giving, their passion. Right. So these are a couple examples. We were talking about Michael Jackson.
Yeah.
And this may just be what the people are saying.
Yeah.
But for what? Finance? And when he went to court, they were saying he died in debt, like $500 million. If it's true, it's true. If it's not, it's not. I'm just going off what is there. And he built up things to pay the debt back. But he lived in. So he lived in so much a lavish lifestyle.
Correct.
That a lot of stuff was just dwindling down on his money. Yeah. They talk about how much Kanye lost. Right. And he was a billionaire. Now he's not a billionaire.
Yeah.
I don't think, again, I'm willing to challenge anybody that goes against it. I don't think that those people care about money. They care about progression.
Indeed.
A lot of people, like even our own art, like, even my own artist, Uzi, he said he don't care about money. And when he says that, I'm like, maybe those artists don't. Pamela Anderson. I just. It was a documentary I wouldn't watch. I happen to watch it. Yeah.
Looking past it, I'm like, yeah, exactly.
So I was you know, only time I turned the TV on is for Law Order and documentaries. Law Order helped me go to sleep. Documentaries help me learn. So I turned on the documentary. I was like, I will not watch this, but I'm gonna watch Pamela.
Anyway.
It came on. I was just moving through it. I'm like, I don't know. I just kept watching it. Yeah. But what I learned from her is she was so in love with what she was doing that money didn't bother her.
Wow.
Because when the sex tape came out, they offered her like 75 million or something to say, okay, they can distribute it.
Yeah.
And she turned it down.
Wow.
Based on more how she felt about herself. Even though she did play boy. Even though she did all these things, even though she had kids, One son is 25, the other's like 20 something.
Yeah.
And they even seen the stuff that she had to go through. And to this day, she still turns down the money for the rights of the porno. And it's like, wow. Some of those people just don't care about money. Money is a tool for them to do whatever they want. And that's how some people think. I don't necessarily think money is everything, but you can use those as tools. I feel like money flows in, money flows out. As it flows out, it's going into something. I often think about how when I pay people, they. God put me in a position to pay them because they need the money or that's what they pray for. So those things cross my mind when money's flowing in and flowing out, like, oh, I. I made this money because God knew I could pay them. You know what I'm saying?
To be a blessing, you know?
And it's a. It's a weird way to think, but that's just how I think. Like, I'm in position. I'm positioned to help somebody with some monetary space because I was able to get it.
Yeah.
You know, so it's easy for me to pay. I don't know what that person. Nobody's gonna go outside, bro. You don't know what you did. You saved my life. Right. You know what I'm saying? I did. And it happened to be a true story. I was coming out the airport and this guy was selling the CDs. Like, bro, I'm homeless, but I got these CDs. Yeah. I think I had like 100 bill in my wallet. I was like, I was holding on to this hundred dollar bill forever, bro. I don't like, why. Why is it still in my wallet? I Never used it. I wound up saying, here, I gave him the hundred dollars. I was like, I don't need the cd. Just, you know, get yourself together, right?
Yeah.
I'm carrying my bags. I go to the car. This is like 2016 or 17. Time goes by. I ain't even thinking about this at all. This $100. This Christmas, I was at the Wines and Spirits, the wine shop, and I was going to get like, champagne for the holidays.
Yeah.
And the guy came up and he was with his wife. Oh, wow. And he came up to me and was like, yo, bro, I know you don't remember me, but you gave me $100 outside the airport. That kickstarted my crib. That kick started my car. I got a job. Wow. Right now off that kickstarter. And I. It blew me because I did when he said it. So when he said it to me, I remember exactly when I did it. And he was like, bro, I want to buy your champagne. I was like, nah, nah, nah. You good? I'm good. You know what I mean? But his wife was like, looking. She didn't. I guess he had never told her this story. He was just looking at me like. She was like, what's going on here? You know? But it's just a, you know, it's just those type of things where you, you. You don't know what you're doing.
Let them use you.
Yeah. Money flows in, money flows out. Hard times, you hate it. You got to think about like, damn, I can't pay for this, or I can't do that. But again, money flows in, money flows.
Cuz, you always get through it, don't you?
Yeah, it's been some times where I didn't want to spend some money. And then the next day, it was like that check wasn't supposed to come in.
You know what I'm saying?
Straight up. Exactly.
Or you get a blessing from somewhere. Like, you know what? And I'm worrying for nothing.
There you go. You know, you just gotta live, man. And just, you know, and just, you know, go with the rules, you know.
Like, you know, really tap into, you know, your purpose as part of the collective.
That's right.
Because we got to keep the energy flowing. Because, you know, we are energy. We talked about energy being in everything. So we got to constantly keep that energy flow going.
That's right. That's right.
So it's like, so the power of our thoughts create our reality. So be aware of that. But then it's almost like we got to be very in tune and Actually be very intentional.
That's right.
And careful about wisely choosing our thoughts.
That's right.
Right. Because ultimately, like you said, even to the point where you. We don't care about the money when we trust that, you know what, like, we are here, you know, we've been brought here. We came here from nothing.
Right.
Nowhere.
Yep.
And our entire evolution from, you know, spirit sperm to an egg.
Yes.
To turn into this miraculous human being was miraculous.
Right.
So we, we have all, we come from this perfection. Right. Then we come out and worry about where we're gonna get our next meal from. Right.
Our next grand win.
Exactly.
Our, our entire, you know, manifestation, our entire being here was miraculous. That's right. So why isn't everything else miraculous as well? Right. So we got to learn to live these miraculous lives.
Right. Right.
So even when I learned about the place, placebo effect.
Right.
You're not going to have a conversation about how you have some people that just don't stress, don't worry about stuff.
Right.
You know, I'm vegan. I believe in eating a plant based lifestyle. But a lot of times I chose it because I believe that, you know, eating more plants, you know, less meat or no meat, is actually healthier.
Yep.
But you got people out there that can eat however they want to eat.
Right. Live forever and live forever.
But it's like, what's, like, why am I feeling like I must eat this way to be able to be healthy?
Right?
Yep. And others are just doing whatever right they have. You know, they make whatever choices in life. They, they treat people a certain type of way they don't have, they don't carry those worries and those stresses. Yep. So I'm just, I'm like, is it, is it mostly just about what you believe? Like, literally, it's almost like nothing. The whole saying is like, nothing is good or bad, but thinking makes it so.
Yeah. Yeah.
It's like, are we, do we. Like you said, do we just live and not just eat my steaks, my eggs and just not worry about it?
We're on borrowed time and everybody's makeup is different. So I made, I may eat a steak and turn into a hobbit up. You know what I'm saying?
Yeah.
You might not. I've seen, I talk, I talked to my, my doctor, holistic doctor, and he's like, man, there's people like right now.
Yeah.
My, my, my grandma, she did everything you possibly could do wrong. Yeah. And she's 95, walking the hallway. She walks her hallway up and down, eats an Apple a day.
Yeah.
She's living. They smoke, cigarettes, they drink, they do all kinds of stuff.
Yeah.
But then I got homies that you play football and almost died on the field passing out, so. Yeah, it's all what you want to do. If you feel. I. I know. I base it my truth off of what I do and how the reaction is. So if I eat, if I'm drinking a gallon of water and my brain feels good, and that's what I'm gonna do for the rest of my life, straight up. If I drink, you know, I drink, I eat. Honey Annie's pretzel and, you know, a soda or whatever. Whatever. And I feel like, damn, I feel like this. I know that again.
But it's also. Is that potentially also driven by your thoughts and your belief system?
No, because your body talks to you, but.
True. But your body also responds to your thoughts and your behaviors, though. Right.
It's just a chemical, though. Your body feels a physical feeling, so you feel like.
So if everybody's different, then it's like. Like that. Why. So some people are meant to live a certain way, believe in certain, you know, thought patterns and beliefs, and eat a certain type of way, and others are not. That kind of makes it an intriguing conundrum, because we can. Then it's difficult for us to actually give other people advice and counsel.
That's exactly.
You cannot take. You can't sit here and say, hey.
What works for you. It's not gonna work.
Like, exactly. What Dr. Sebi is talking is taught people may not work for some other people. It may work for those people that are vibrating like him or created like him, but it's not a universal thing for everybody. Is that really what we.
I think it's a general sense of health and wellness. It's like the general. We know that this is good, and this. This. This. This affects the body in a positive way.
Yeah.
You know what I mean? I think when it comes to Dr. Sabi, like, he's going. The thing is to. For us to stop using in. In, you know, using products that's.
Process processed foods and all this stuff.
Processed foods?
Yeah.
You know, you know, it's like, eat healthy. Eat natural foods. Everything we need is right here in Earth. We don't have to go and do, like, it's all here. And if we take advantage of this, I. I think that's what Dr. Sabi is doing.
I think it's built. It's built on business. Yeah. And that's what I'm saying. It's not all mental. So in the business world, in order for you to handle business, you have to. You have to lure people into why that brand is great.
Right.
So if there. If my profit is to make a chicken sandwich. Yes. Without chicken. But still. Won't still be able to get to come.
Yeah.
That's the business of it.
Because everything. Capital is a capitalistic.
I remember when the whole gooey scandal came out with McDonald's with the pink paste. Yeah.
It wasn't real.
With the nuggets. I remember literally like a month later dropping by McDonald's. It said nuggets now with real chicken. Like, the bars were wrapped. What was I eating before?
That's what I'm saying.
Like, but it was. The line was out, you know, pushing back traffic. But I'm like, like, literally, people are like, oh, we're gonna run to McDonald's to get this new real chicken now.
Right, right.
It's so deep.
Like, from a capitalistic perspective, I always had. I always had a problem with people that preached, too. And it sounds crazy. So when people, when I mean preach, I mean people that are enforcing their thought process on us. So when I'm giving advice, it's just in what I did and not what you should do. And that's. That's the issue I'm coming up with. When you see. See these doctors or you see these people on Instagram, it's telling you, giving you financial or health advice, they're telling you what you should do. Instead of saying, what I did was this. I don't know if it's going to help you.
Right.
You like the way I look? I did this.
Yeah.
It's on you.
Right.
Figure it out. You know, if you say, oh, you lost a lot of weight. How'd you do it? One box. Drank water. Yeah. And ate salad. That's what I did. You know what I'm saying?
Be an example. You don't have to do it.
That's all I'm saying.
It may not resonate with everybody.
Yeah.
But it may resonate with you.
Yeah.
You know what I'm saying?
People. Yeah. I can't respect people's coming to me and be like, you know, you need to go to the Lord. It's like, why?
Right.
You know what I'm saying? I can figure it out on my own.
Yeah.
But if I'm having a conversation, it's like, man, I seen you change your life around how you do it, man, I start praying five times a day, I may take to that advice. Like, oh, I might take five Pray I might get some peace in that. That's how the. The. The exchange of energy is supposed to happen. It's not supposed to. Like, you're never supposed to come to me like, yo, bro, I got migraines.
Exactly.
And I suppose, like, yo, eat some apples.
Right?
I can tell you, hey, when I used to have migraines, I ate a couple apples, and it stopped my headaches. I don't know if that worked for you. That's the exchange of energy we need to be moving towards the future. That's all I'm in, you know?
That's right.
It's powerful, you know, that's very powerful.
I know you brought up Tupac earlier, and I remember one of my favorite songs is Changes, you know, and he talks about how. You know, he says something like, it's time to change the way we live. Actually, no, no. He said, it's time to change the way we eat, the way we live, and the way we treat each other.
That's right.
You see that the old way wasn't working. That's for us to do what we got to do to survive. Right.
That's right.
It's like you said earlier. It's like, it's really. We got to be aware and conscious of what we need to do do to ensure that we uplift our people collectively.
That. That is. That is a good example. Tupac. For many years, I didn't like Tupac because I felt it was preachy. And once I dug in and figured out, oh, it's not preachy, he's talking about what he went through exactly in that situation. Same thing with Jay Z. Some people may not like Jay Z because they feel like it's arrogant, but not once they. Did he say, y' all need to do this.
Right.
He's saying what I did.
That's right.
So I'm like, I have. I really like those examples. I literally just became a Tupac fan within the past three years.
Oh, wow.
Yeah. I like the songs, but I didn't buy into it.
Yeah.
Being what it was. As funny as it sound, DMX was in the same vein, and I like dmx, but I think that the conviction and what he was telling us.
Yeah.
Was different for me than Tup. You know what I mean? Just because I saw so many fasts of Tupac. I saw him in these squirrels and then that. And then he was positive, and then it's like, yeah, I was confused. I'm like, yeah.
But he just speaking his experience, like.
I never understood, like, going on record right now. Never heard that. Dear Mama, in every se. Every city we go, I see the same hoe was in the same sentence. That's in the same body of work. It messed me up. Brenda's got a baby. Every city we go, same hoes, then you like. That's why I fucked. I'm confused on where we going with it and then.
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