Du kannst dich nur selbst überzeugen #softwaresales #saassales #techsales #salestipps
25 May 2025 · 0 min

0:28
Short YouTube video by Jiri Siklar giving sales advice: people make decisions based on their own conviction, so a salesperson cannot directly convince someone with their own arguments. Instead, the goal is to lead the customer to arrive at the idea themselves so the solution feels like their own; when customers self-conclude they have a problem and that a vendor offers the right solution, they’re more likely to implement it than if it’s forced via a pitch.










